Global Survey Finds Consumers Ready to Write on Mobile Devices

Global survey finds consumers ready to write on mobile devices SAMSUNG By Samsung GALAXY Note s. amsung here Despite the availability of apps for note taking and sketching, 72% of consumers still carry both a smartphone and pen & paper. HOW OFTEN DO YOU CARRY a smartphone, paper, and a pen with you? 72.1% globally say 5 Days A Week Or More But... they would rather only carry a smartphone... IF they could write on it directly, as if it were pen and paper. I'D STOP CARRYING PEN & PAPER if I could write in a similar way directly on my smartphone They'd use it both for paper type writing, such as personal notes and sketching, as well as to replace touch pad functions like photo cropping 20.5% neutral 64.6% 14.9% disagree agree I'D LIKE THE ABILITY TO... THE IDEAL WAY TO SKETCH OR COLOR ON A MOBILE DEVICE would be to replicate the experience of using pen & paper use a pen-type tool to crop out people or areas from a photo on a smartphone 74.6% 74.3% agree send a photo postcard directly from a smartphone 73.1% hand-write sharable notes directly on images, maps, documents or websites 75.7% And it might even bring back the personal, (globally) hand-written note! I WOULD SEND MORE HAND-WRITTEN NOTES if I could write directly in an email Desire to hand-write notes using a smartphone, by country: India Singapore China Italy 24.6% 80% neutral UK 60% 62.5% 12.9% disagree 40% agree 20% SAMSUNG Korea France Spain USA Germany