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General Contractors & Mobile Technology

General Contractors Mobile Technology General contractors have fully embraced the mobile era, although their usage of mobile technology remains dissimilar to the general population. This and more are the findings of a qSample study concerning general contractors and mobile devices. Research was conducted using qSample's general contractor panel. 90% 56% Own smartphones Own tablets 目 * 国 40% 26% Spend more than 2 hours daily Spend more than 10 hours weekly DAILY USAGE OF SMARTPHONE FOR PERSONAL USE 72% 14% 10% 3% Phone Calls Email Texting Leisure ONLINE & BRAND BEHAVIOR 24% 58% USE SOCIAL MEDIA FOR MARKETING PREFER IPHONES OVER OTHER SMARTPHONES 13% 18% READ THEIR NEWS ONLINE USE THIRD-PARTY APPS FOR BUSINESS MOBILE USE FOR BUSINESS 43% 18% 43% 9% Work calls/emails GPS for directions Supply shopping Texts TOP FORMS OF ONLINE MARKETING 1. Google ads campaigns: 34% 2. Social Media networking: 24% 3. Social Media advertising: 18% 4. Using third party marketing: 18% 5. Other: 6% 70% Time spent online for work-related tasks 29% Are influenced in shopping by the opinions of peers, and not forms of marketing and advertising (a majority surveyed) Source: qSample Online sample made easy

General Contractors & Mobile Technology

shared by qSample on Jul 01
Infographic on our recent study of General Contractors and their mobile usage.




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