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Check-o-graphics (Your Mobile Strategy Checklist)

Check-o-graphic Your Mobile Strategy Checklist Know your customer Are your customers on cell phones? Pick a winning strategy m-shoppers under 35 The highest percentage of mobile retail users, 36%, are between the ages of 25-34, while 22% of mobile retail users are 18-24, and 5% are 13-17. 61% Even SMS works, if targeted right A lower percentage of young adults (48%) recommends products via SM$ mobile messaging Never put eggs in 1 basket Apps Web Ads Total of 25B apps on iOS and 20B on Android devices have been downloaded so far 30% of all Google search queries for Gartner predicts that mobile advertising revenue will hit $3.3 billion in 2011 restaurants come from mobile Projected mobile ad spending for 2012, an increase of 80% over the $1.45 billion spent in 2011 Consumers more 91% Respondents said apps expose them to new things 51% likely to purchase if retailers that have a mobile website 2.6B 77% Users consider apps as their personal assistants 2015 Americans will access the web via mobile than desktop 283B Ads seen by consumers grew 21 percent (btwn Jan- Mar 2012) over the previous quarter Mobile app users reported believing they're "addicted" to Share of local online ads that will be delivered on a mobile by 2016, with revenues approaching $24 billion 83% 91% Consumers use their smartphones at home 88% apps KEEP IT SIMPLEN SEXY ( The new KI.S.S ) Local is new Global. % of search Don't make users wait Should be accessible from any mobile device. Diff types of fall in love with you! Average navigation links to make users to load your mobile site. Av. load time which are local! devices 3000+ 40% 9 sec Mobinable Instantly, Mobilely | @mobinable References at-a-rate-of-48-6m-a-day/ tipping-point-1116/

Check-o-graphics (Your Mobile Strategy Checklist)

shared by mobinable on Jul 02
Here’s is a new infographic, talking about 3 most important points, which any business or brand is considering for forming a mobile strategy. The 3 important points are - Know your customer -...




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