Transcript

The B2B E-Commerce Paradox

THE B2B E-COMMERCE PARADOX A new generation of B2B buyers is driving the need for an e-commerce revolution B2B 2X, Only 25% of B2B companies have built e-commerce is over an e-commerce website the size of B2C TTTTTTTTT| 1O 11111111| in B2B buyers prefer to shop online, but most suppliers offer little or nothing to help them 45% of B2B buyers used Amazon Supply to make a purchase in the last year because their supplier did not have a B2B ecommerce platform 70% of B2B buyers said they would spend more of their budgets online if their suppliers B2B ecommerce websites were easier and more convenient to use 94% A NEW of B2B buyers agree that B2B customer MILLENIAL experiences should mirror at-home practices WORKFORCE Millennials will make up 75% of the B2B workforce by 2025 24 Millennials are already responsible for up to 89% of business related purchase decisions B2B buyers under the age of 35 are 131% more likely to make their corporate purchases online than those over 35 years old 77% of millennial buyers begin B2B product research online Age of B2B buyers who purchase online 90% 45% 29% 18 - 35 35 - 60 61 + snap36aE WE GET ARBUND SOURCES: FORRESTER RESEARCH, EMARKETER, ACQUITY GROUP, HYBRIS, UNITED STATIONERS

The B2B E-Commerce Paradox

shared by mollypfister on Jul 30
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Today’s generation of savvy, demanding buyers expect to make business purchases as well as retail purchases of all sizes using laptops, tablets and mobile devices. Despite being far less mature than...

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Snap36

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mollypfister

Category

Technology
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