The anatomy of a web designer

THE ANATOMY of a WEB DESIGNER



COMPILED & CHRONICLED BY HEART INTERNET IN 2012



The Heart Internet web designer survey was conducted amongst 500 web design professionals through DesignShack.net. The survey provided vital information about web designers' attitudes towards the industry from job satisfaction to how they earn their money.



78% of web designers are male



Average number of additional services offered to clients

3.1



Top 3 services offered by web designers:

Website maintenance

Web development

SEO



MS

L

T

Z

MI



47% of web designers are aged 25-34 years old



4/5 though work was either more difficult or just as difficult to find compared to the last 12 months



How designers charge for their services



27% use a combination of hourly rates & flat fees



27% Combination of Hourly Rates & Flat Fees

24% Varies

21% Flat fees

16% Hourly Rate

12% Salaried



3/4 think that work will not get any easier to find in the next year



1 QUARTER 2 QUARTERS 3 QUARTERS 4 QUARTERS



77% say they are confident about their job security



82% of web designers have never partaken in any competition speculative work



1/5 would never partake in any competition speculative work



62% of web designers are freelance or self-employed.



9/10 consider that demand for mobile sites has increased



88% say that clients underestimate the cost of web design



79% think prices are being forced down due to increased competition. 2 heart internet HEARTINTERNET.CO. UK T HE ΑΝΑ ΤΟΜΥ WEB DESIGNER COMPILED & CHRONICLED BY HEART INTERNET IN 2012 The Heart Internet web designer survey was conducted amongst 500 web design professionals through DesignShack.net. The survey provided vital information about web designers' attitudes towards the industry, from job satisfaction to how they earn their money. Average number of additional services --T offered to clients ---2 3.1 78% MS--- MI Top 3 services offered by web designers: 47% of web designers are aged 25-34 years old Website maintenance of web designers are male Web development SEO 4/5 thought work was either more difficult or just as difficult to find compared to the last 12 months VARIES How designers charge for their services COMBINATION OF HOURLY RATES & FLAT FEES 24 27% 27 use a combination of hourly rates & flat fees 16 21 12 HOURLY % RATE SALARIED FLAT FEES 3/4 think that work will not get any O%4 easier to find in the next year 77% say they are confident about their job security I QUARTER 2 QUARTERS 3 QUARTERS 4 QUARTERS 82% of web designers have never partaken in any competition speculative work 62% %0 would never partake in any competition speculative work of web designers are freelance or self-employed. consider that demand for mobile sites has increased say that clients underestimate the 79% think prices are being 88% forced down due to cost of web design increased competition. Heart Internet is one of the UK's largest webhosts, supporting freelance web designers & agencies with fast and reliable VPS, reseller hosting and dedicated servers - www.hcartinternet.co.uk 2 heart internet design shack Sources: Heart Internet & Designshack.net survey of 500 web designers, 2012