Americans and Their Gadgets

AMERICANS AND THEIR GADGETS 8 OUT OF 10 1111+11 AMERICANS OWN TWO OR MORE OF THE FOLLOWING GADGETS. HOW DO YOU MATCH UP? GADGET GENDER AGE INCOME EDUCATION GEOGRAPHY URBAN 84% 88% SUBURBAN 85 86% 82% PERCENT RURAL of American adults own a cell phone 96% 90% 85% 58% 75% 90% 93% 95% 69% 82% 91% 90% 77% URBAN 59% 60% SUBURBAN 59 62% 59% PERCENT RURAL of American adults Own a desktop computer 56% 67% 63% 39% 42% 65% 76% 79% 31% 53% 66% 74% 56% URBAN 55% 54% SUBURBAN 52 55% PERCENT 51% RURAL of American adults own a laptop computer 39% 74% 61% 44% 21% 38% 51% 62% 79% 23% 42% 60% 72% URBAN 49% 47% SUBURBAN 50% 47 46% RURAL PERCENT of American adults own an mp3 player 30% 75% 58% 31% 10% 32% 48% 58% 70% 26% 38% 53% 62% URBAN 40% 45% SUBURBAN 46% 42 40% PERCENT RURAL of American adults own a game console 62% 61% 25% 6% 34% 47% 47% 54% 31% 43% 50% 41% 34% URBAN SUBURBAN 5% PERCENT 5% RURAL of American adults own an e-Book reader 5% 5% 4% 3% 2% 5% 12% 1% 4% 3% 9% 3% URBAN 4% 5% SUBURBAN 4% 3% RURAL PERCENT of American adults own a tablet computer 5% 5% 4% 1% 3% 9% 2% 3% 2% 7% 2% GADGET GENDER AGE INCOME EDUCATION GEOGRAPHY Milo A 67-8 30-49 50-64 | +99 000'0E$ > $30K-$50K $50K-$75K $75K+ Less than High School High School Diploma Some College College +