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11 years of the iPod

12 11 years of the iPod Features vs. Cost It doesn't seem like we've had the iPod in our lives for over a decade. Apple's sleek design and innovation has transformed how we listen and interact with music. This infographic takes an in-depth look at the evolution of the iPod and how Apple's innovation has saved consumers money. To date 350 78% million iPod's share of the MP3 player market (2011) iPods have been sold Price (inflation adjusted) £65 £130 £195 £260 £325 £390 £455 ($100) ($200) ($300) ($400) ($500) ($600) ($700) IPod 1st 2001- Generation 2002 - 1,000 songs AiPod 2nd Generation III 10 haun Introducing iPod family 2003 Generation 75.000 songs iPod 3rd Generation your pock iPod mini 1st Generation 1 2004 Mini. The next big thing. Generation 12hours The bett keeps getting better. Pod photo 4th Generation Y 2005 10.000 sangs in your pocket iPod shuffle 1st Generation Y 512mb гandam IPod mini 2nd Generation 6) Teeny doesn't a iPod colour Z 4th Generation 1 15 hou (o 10.00 sangs in your pocket. iPod nano 1st Generation 1,000 songs. Impossibly small iPod Sth III Generation 14 hours Watch your music. 2006 iPod nano 2nd Generation Completely remastered. iPod Sth Generation Enhanched (O)Mavies, TV shows, bames, and musir IPods Sth birthday IPod shuffle 2nd Generation Put some music en. IPod 6th Generation 30 hours 2007 - Held everything. IPod nano 3rd Generation A little video for evervone IPod touch 1st Generation 2008 te Pod Pod 7th s Generation 36 hours One size IPod nano 4th Generation iPod touch 2nd Generation 35hours So much to touch Pod shuffle 3rd Generation 10houm It's small. It talks. And it's in color. IPod nano Sth III Generation 24 fourn videa. IPod touch 3rd Generation 1 Next-level 2010- IPod shuffle 4th Generation (O The fest music player that talks O 2gb to you. iPod nano 6th III A Generation Multi-Touch And multi-talented Pod touch 4th Generation 40 hours V 15 Game on. And on. And on iPod nano 7th b Generation 2012- Completely IPod's 10th birthday iPod touch Sth Generation Engineared for Today's iPod Although iPod sales have remained relatively steady for the past 6 years, the percentage of Apple's total revenue it comprises is the real story. Worldwide iPod sales from 1Q 2006 to 3Q 2012 20 Mil 15 Mil 10 Mil 5 Mil Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 04 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 2006 2007 2008 2009 2010 2011 2012 iPod sales as a percentage of Apple's total revenue 50% 40% iPhone released iPad 30% released 20% 10% Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 2006 2007 2008 2009 2010 2011 2012 Many commentators have predicted the death of the iPod, with exploding sales of the iPhone and iPad seemingly making it obsolete. However, the iPod is still popular and is often an entry level device that will lead to Apple brand loyalty. of Apple product owners said they are somewhat or much more likely to make another Apple purchase. 60% Memories for less The most expensive iPod in relation to Price / MB was the 1st-Generation iPod Shuffle announced on January 11 2005. 512 Mb £70/$117 (inflation adjusted) Cost per megabyte of storage 12p/200 iPod shuffle 1st generation iPod touch 9p/150 5th Generation бр/10€ 0.4p/0.6¢ per MB 3p/5c liulwwwLR 2001 Over the years, the popularity of the iPod has brought benefits to the consumer. With the exception of earlier models such as the Shuffle and Touch, Apple has been able to bring down costs, ultimately saving loyal Apple fans money on their future purchases. Sources Apple by the Numbers – www.betanews.com The end of Apple's iPod era - www.appleinsider.com Apple Slogans – www.wikipedia.com Total Number of iPods Sold All-Time – www.ipod.about.com Apple - www.thenextweb.com/apple 60% of Apple product owners more likely to purchase another Apple device - www.macdailynews.com MoneySupermarket com

11 years of the iPod

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11 Years of the iPod The introduction of Apple's iPod in October 2001 brought about arguably the world's biggest leap forward in the way we listen to music. The revolutionary device hammered the final...

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