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X Factor social media infographic for Week 4

By elemental E @elementalcomms THE f| /elementalcomms The X Factor UK 2011 Social media and live shows FACT OR WEEK 4: SAT 29 OCT TO SUN 30 OCT 2011 Crunching the numbers from the start of Saturday's show to the end of Sunday's show. Official channels only. FASTEST DURING SAT & SUN LIVE SHOWS Facebook and Twitter growth for the 10 finalists 01 16.1% (-14.2%) increased by 17,754 6,916 5,299 Sophie Habibis 02 Johnny Robinson 15.2% (-30.9%) increased by 03 Kitty Brucknell 12.9% (-1.2%) increased by 9.6% (-2.1%) 9.5% (-17.6%) 04 increased by 13,523 Marcus Collins 05 increased by 11,182 12,472 Misha B 06 Craig Colton 9.3% (+0.7%) increased by 07 1 8.2% (-2.8%) 3,317 7,577 Little Mix increased by 08 7.5% (-6.4%) The Risk increased by 09 4.2% (-0.2%) Frankie Cocozza increased by 12,130 10 2.9% (-4.8%) Janet Devlin increased by 10,725 Figure in brackets shows the percentage difference between Week 3 and Week 4 THE BOTTOM TWO GO HEAD TO HEAD Who fared the best across social media? Sophie Habibis Misha B The Girls The Girls f 33,250 Likes f 27,785 Likes 95,738 Followers 100,343 Followers Grew by 9.5% Grew by 16.1% FACEBOOK AND TWITTER IN A SING OFF Who had the most Likes and Followers? facebook twitter 01 Janet 205,578 06 Sophie 27,785 01 Frankie 259,997 95,738 06 Misha B 02 Frankie 43,900 07 Craig 26,578 02 Janet 173,943 07 The Risk 74,980 03 The Risk 33,527 08 Johnny 21,892 03 Marcus 125,234 08 Kitty 33,639 04 Misha B 33,250 09 Little Mix 21,799 04 Craig 120,686 09 Johnny 30,508 29,496 | 10 Kitty 12,813 100,343 22,136 05 Marcus 05 Sophie 10 Little Mix FASTEST GROWING JUDGE ON TWITTER Which judge's followers increased the most? @kellyrowland @officialtulisa 1 30,217 1 13,113 @GBarlowofficial No official account 1 15,657 Inevitable? You Tube THIS WEEKENDS PERFORMANCES Who's video clocked up the most views? Craig Colton 32,018 views Janet Devlin 54,147 views 2:12 2:19 Johnny Robinson 30,434 views The Risk 40,095 views 2:16 2:42 Little Mix Frankie Cocozza 39,573 views 28,662 views 2:18 2:26 Sophie Habibis 38,777 views Marcus Collins 27,474 views 2:10 2:19 Kitty Brucknell| 25,439 views Misha B 36,769 views 2:14 2:30 THE CONTESTANT WITH THE F FACTOR f "Talking about this' engagement on Pages Increase of 438 Increase of 179 Increase of 83 Increase of 29 Decrease of -39 Decrease of -71 Decrease of -94 Increase of -154 Increase of -269 Decrease of -280 PITTING THE CATEGORIES AGAINST EACH OTHER The most growth across Facebook and Twitter The Overs ↑14.1% increase of FACTOR WACT OR The Groups ↑ 7.7% increase of CPAC TOR FACT OR The Girls ↑ 6.7% increase of EACTOR The Boys ↑ 6.6% increase of FAC TOR THE WEEKENDS BIGGEST TWEETERS Which of the 10 sent the most tweets? Little Mix sent 120 Kitty sent 30 Frankie sent 15 Misha B sent 13 Craig sent 12 Marcus sent 11 Sophie sent 11 Johnny sent The Risk sent 8 Janet sent 1 LOOKING AT THE 10 FINALISTS OVER THE WEEK Social media activity from Week 3 to Week 4 You Tube Increased by Increased by f 13,554 Likes Janet Devlin 22,907 Followers 263,627 views 2:19 f 6,618 Likes Sophie Habibis 28,679 Followers 170,636 views 2:22 f 6,408 Likes 28,148 Followers Misha B 161,110 views 2:11 f 7,637 Likes Johnny Robinson 138,047 views 21,294 Followers 2:26 f 4,371 Likes Frankie Cocozza 20,348 Followers 127,653 views 2:34 f 4,991 Likes Marcus Collins 9 19,037 Followers 105,267 views 2:04 f 5,702 Likes Little Mix 15,086 Followers 95,582 views 2:15 f 5,676 Likes Craig Colton 98,634 Followers 90,959 views 2:10 f 3,375 Likes Kitty Brucknell 97,452 Followers 86,305 views 2:17 f 5,037 Likes The Risk 8,277 Followers 84,739 views 2:17 FACEBOOK & TWITTER OF FORMER CONTESTANTS Have they dropped off the radar since they left? Between Week 3 and Week 4, increased by: f 1,769 Likes 19.6% Sami 6,730 Followers (+12.5% on last week) Brookes Between Week 3 and Week 4, increased by: f 509 Likes 10.1% Jonjo 1,361 Followers (+1.8% on last week) Kerr Between Week 3 and Week 4, increased by: f 1,103 Likes 9.7% Amelia 7,248 Followers (-5.6% on last week) Lily Between Week 3 and Week 4, increased by: f 1,390 Likes 9.4% 3,830 Followers (-5.4% on last week) Shoes Between Week 3 and Week 4, increased by: f 1,061 Likes 6.2% Nu 1,859 Followers (-11.2% on last week) Vibe Between Week 3 and Week 4, increased by: f 679 Likes 6.1% James 1,849 Followers (-3.7% on last week) Michael THE THE X FACTORS PERFORMANCE Official channels over this weekend FACI OR 45,744 Upload views 1 1,164,476 1,154 Channel views You Tube Subscribers t 7,294 1,972 Likes 1 facebook Engagement 1 Followers 1 11,353 twitter Tweets sent 174 © Elemental Communications 2001 - 2011 Left Week 3 Left Week 1 Left Week 1 Left Week 1 Left Week 2 Left Week 1

X Factor social media infographic for Week 4

shared by elementalcomms on Nov 04
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Elemental's The X Factor social media infographic week 4 from the live show 2011, series 8. It was Halloween theme for week 4 and some of the acts experiencing a complete nightmare, especially two...

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