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Why Should Your Brand be on Snapchat

WHY SHOULD YOUR BRAND BE ON SNAPCHAT? 县 55 *† † † t † † † 2015 2015 55% growth Only 1% is a year of Snapchat in Social and Messaging Apps of marketers are on Snapchat! Snapchat is a mobile app that allows users to send and receive "self-destructing" photos and videos. Photos and videos taken with the app are called Snaps. The sender determines how many seconds (1-10) the recipient can view the Snap before the file disappears from the recipient's device. Although users use Snapchat for private purposes it doesn't mean it can't be used for a business... WHY IS 2015 YEAR OF SNAPCHAT? 100 million 1 billion 400 million ACTIVE MONTHLY USERS STORIES VIEWED PER DAY SNAPS SENT PER DAY 55% 32% Highest Snapchat usage is in North America (55%) Europe has 32 % users 50% 71% 50% of Norway smartphone users use Snapchat 71% of Snappers are under 25 years old (USA) 25% UK students use Snapchat 77% of college kids use Snapchat daily (USA) 25% 77% TOP 5 CAMPAIGNS ON SNAPCHAT grubHub NARS Audi WWF BA Announcement via Snapchat for Kevin Durant's MVP Audi & The Onion - Superbowl live Uses Snapchat to release preview of new collection #LastSelfie Uses Snapchat to find a summer intern LET'S CONNECT Don't forget to scan our code and read our Stories • • • GREYENTOURAGE inspired by digital SOURCES 5 brand examples doing it right: Stats: 2015 year of Snapchat:

Why Should Your Brand be on Snapchat

shared by entg_digital on Jul 14
Since Snapchat is one of the fastest growing social networks in 2015, we have decided to show you some interesting facts about it. For this purposes we’ve desgined this short infographic that will g...


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