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Why is Rory McIlroy more adored than Nike?

1golfer Jume World number 1, Rory Mcllroy 1 metric Adoreboard anal yses global news, social media and blogs in real-time and distills emotional responses into one metric, the 'Adorescore'. 10 months -50 MAY 2014 JUNE 2014 OCT 2014 NOV 2014 JULY 2014 AUG 2014 SEPT 2014 DEC 2014 JAN 2015 3 brands +51 +46 +44 +46 Rory Mcllroy Bose Nike Omega 20+ emotions Surprise Amazement Loathing Ecstasy Apprehension Anticipation Fear Boredom 60,000 sources Ω. MEC RORY MCILROY BOSE NIKE OM EGA 100,000+ data points, 3 insights, 9 actions and 1 winner. Is it going to be Mcllroy, Nike, Bose or Omega & why? Find out by downloading our free report on using data analytics to maximise sponsorship opportunities today! ADORE- PORT www.adoreboard.com/reports →

Why is Rory McIlroy more adored than Nike?

shared by adoreboard on Apr 09
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Over 10 months, emotional data analytics company Adoreboard tracked Rory McIlroy and the three main brands who sponsor him, discovering he is more loved than the brands he represents. This infograph s...

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Social Media
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