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Twitter by the Numbers: Some Interesting Stats

Twitter by the Numbers: Some Interesting Stats If Twitter was a country, it would be the 12th largest in the world. The average time spent on Twitter is 170 minutes per month. The number of people using Twitter has increased by more than 50 million in the past year. The network now has over 270 million active users. About 63% of brands worldwide have multiple Twitter accounts. About 19% of B2B buyers research technologies and services to buy through Twitter. In 2013, Twitter generated $716 million in Auto Sales. The best returns were on luxury model cars. For every $1 invested in Twitter marketing, luxury car brands saw a return of $17.80. That's a return of 1,780%. Mobile users are more active on Twitter than desktop users. People with Twitter on their smartphone are 79% more likely to access Twitter several times a day. They're also twice as likely to use Twitter the moment they wake up. Racer Post Social MediaToday Sources: social caffeine" Optimizing the Buzz in Your Life, I I I I dci DOT COM INFOWAY

Twitter by the Numbers: Some Interesting Stats

shared by dotcominfoway on Apr 09
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Here are a few statistics that show why you need to make Twitter a greater part of your marketing strategy.





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