Top 10 Social Media Tips For Local Business

o TOP 10 SOCIAL MEDIA TÍPS in FOR LOCAL BUSINESSES DEVELOP A PLAN FIRST 1 Before jumping into social media marketing, it is important to decide who you will target, what content you will provide, and which social networks you will use. LISTEN TO YOUR AUDIENCE A crucial part of social media success is being able to listen to what your audience is saying. So pay attention to posts made on your pages and be sure to respond often. DON'T OVER-SHARE It is important to communicate with your audience, but posting too often can be a turn-off. Create a schedule that is consistent, but not too over-bearing. PROVIDE VALUABLE TIPS & INFORMATION 4 8+ When speaking to your social media network, go further than just promotions. Share information that they will appreciate in regards to your industry; this will build trust and credibility for your business. KEEP IT SHORT 8+ It's tempting to make long posts on topics, but when it comes to social media, short posts receive higher engagement. People today have short attention spans; so break your content up and dish it out in small, easy-to-digest pieces. ENCOURAGE SHARING 8+ Social media content can reach a massive number of people without any additional effort on your part. Ask your audience to share it and make it easy for them to do so. SHARE OTHER PEOPLE'S CONTENT While your audience wants to hear what you have to say, they would also appreciate when you share relevant content from others. This is a win-win situation because it also cuts down on the amount of content that you have to personally create. TEST THE BEST Getting the most out of your content can be tricky; as far as when to publish, what to publish, and good calls to action. The best way to figure this out is to test, measure, and track different strategies. FOLLOW YOUR COMPETITORS 8+ 0. In any form of marketing, it's important to see what your competition is doing; the same applies to social media. While you don't want to copy exactly what they do, it is in your best interest to study how they interact with their fans and followers. CHOOSE YOUR SOCIAL MEDIA PLATFORMS CAREFULLY 10 It may be tempting to join a bunch of different social media sites. But start with just a few - the ones where your target audience likely has a strong presence - and master those before moving to others. Good Luck With Your Social Media Campaigns! PenguinRecoveryService.com VE