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Spooky Social Media Myths

SEVEN SPOOKY SOCIAL MEDIA MYTHS THE MORE HASHTAGS THE BETTER. Myth #1 True for Instagram and Twitter but not Facebook. The more hashtags a brand uses in a Facebook post, the less engagement it receives. VINE IS THE BEST PLATFORM FOR SOCIAL VIDEO. Myth #2 Not if your fans are mainly on Facebook. Take advantage of integration with whichever platform your audience uses regularly. Hint: Twitter owns Vine and Facebook owns Instagram. YOUTUBE IS MAINLY Myth # 3 USED BY TEENAGERS. Only 10% of YouTube users are ages 13-17. Myth # 4 FACEBOOK AND TWITTER REFER THE MOST WEBSITE TRAFFIC. Not even close. An overwhelming 64% of corporate site referrals come from Linkedln. LINK POSTS DRIVE Myth #5 ENGAGEMENT ON FACEBOOK. 87% of a Facebook page's interactions happen on photo posts. Links only recieve about 4% of interactions. Social=Visual! TWEETS POSTED DURING DAYTIME Myth #6 HOURS GET THE MOST RTS. The best time for retweets is actually after-hours, between 10:00 p.m. and 11:00 p.m. ET. If you share when share volume is lower on Twitter, your content has a greater chance PINTEREST CONTENT HAS Myth #7 A SHORT LIFESPAN. Unlike most online content, engaging pins have staying power. 50% of traffic from a pin occurs 2.5 months after the date it's originally pinned. Sources: Flightpath is a creative digital agency located in NYC. We provide digital imperatives-web design and mobile apps, SEM and SEO, social media-with full-service strategic, creative and production capabilities. Flightpath

Spooky Social Media Myths

shared by flightpathny on Oct 28
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According to a recent study, nearly 83% of marketers feel confused about social media marketing issues, such as tactics, engagement, measurement, tools and audience. This high number is likely (and u...




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