Social Media e Location Based Marketing Survey
Always On Society 92% 2+ hours ONLINE everyday 97% 67% 40% 10% using: Mobile Trends Mobile Usage al tro 8% location based services 34% 2000 1600 DESKTOP social network 44% 1200 navigazione intemet email service 800 45% 42% soprattutto dhiamate, sms e mms 400 MOBILE 2007 69% 2009 2011 2013 2015 Conoscenza e utilizzo Socia Network 98% 96 % 79% 76 % 64% 36% You Tube my in si, lo conosco! daily 1h+ daily < 1h 2-3/week < 1/week < 1/month Smartphone & Social Network 6 1% si no 39% 15% non isaritti a sodal network no 42% non interessati like 9 2% comments 44% 46% 43% no smartphone other sio 70% >daily messages 18% daily 12% edaily 54% Brand Engagement LBS & Mobile si 66% più si che no 47% Saresti influenzato da sconti e promozioni nelle tue vicinanze per le tue scelte di acquisto? 9 3% mappe B0% brand apps 28% decisamente si 16% à no che s 38% social network 34% no Location Based Marketing- 20% altre apps 59% 44% 41% 39% 39% 24% 24% 18% Co Go 17% power by Conoscenza e utilizzo LBS nowmedia wwWnowmediait MOBILE SOCIAL LOCAL internet users
Social Media e Location Based Marketing Survey
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