The Social Grammys

THE SOCIAL GRAMMYS SEE HOW THE NOMINEES STACK UP ON SOCIAL MEDIA > BEST NEW ARTIST Comparing the followings of the nominees for Best New Artist on Facebook, Twitter, and Instagram Frank Ocean 936,562 f 2,174,640 259,965 Fun. Hunter Hayes 1,385,840 f 396,277 f //////// / 355,782 403,673 N/A ////// | 4,875 The Lumineers The Alabama Shakes 329,156 f 172,899 f 42% OF NOMINEES IN THESE 4 CATEGORIES USE 90,496 46,325 Instagram 26,379 8,522 > SONG OF THE YEAR Comparing the song plays of the nominees for Song of the Year on 399,371,069 65,015,270 Carly Rae Jepsen "Call Me Maybe" Kelly Clarkson "Stronger" HONORABLE MENTION 1,275,457,758 Psy | "Gangnam Style" 52,830,523 Ed Sheeran "The A Team' 165,654,548 18,269,132 Fun. Miguel "Adorn" "We Are Young" =10k Justin Bieber Carly Rae Jepsen Call Me Maybe" "Baby ft. Ludacris" 828,430,112 399,371,069 Jennifer Lopez "On the Floor ft. Pitbull" Psy "Gangnam Style" 646,373,897 1,275,457,758 most views of all time YOUTUBE CHANNEL SUBSCRIBERS =10k 973,204 855,453 707,699 298,560 176,344 126,658 116,376 101,556 99,343 89,366 68,276 58,706 24,827 10,092 > RECORD OF THE YEAR Comparing the followings of the nominees for Record of the Year on Twitter and Facebook and song plays on 321,085 Gotye ft. Kimbra | “Somebody That I Used to Know" 372,854,300 1,248,518 355,782 Fun. ft. Janelle Monae | “We Are Young" 165,654,548 1,385,840 23,717,120 Taylor Swift| "We Are Never Ever Getting Back Together" 121,803,088 39,035,701 2,817,886 Kelly Clarkson | “Stronger" Record of the Year VS 65,015,270 Song of the Year 7,086,062 350,251 The ROTY category recognizes the artist's performance as well as the overall contributions of The Black Keys | “Lonely Boy" 22,057,662 the producer(s), recording engineer(s) and/or mixer(s) if other than the artist. The 2,727,313 SOTY category recognizes the songwriter(s). 2,174,640 Frank Ocean | “Thinkin Bout You" www.grammy.org 8,402,054 936,652 >ALBUM OF THE YEAR Comparing the followings of the nominees for Album of the Year on Twitter and Facebook followingS. Mumford & Sons | Babel 3,650,951 f 134,428 MEMFORD SONS The Black Keys | El Camino THE BLACE EJS. 2,727,313 f 350,251 Frank Ocean | Channel Orange 936,562 f daannel ORANGE 2,174,640 Fun. | Some Nights Jack White | Blunderbuss SOME NIGHTS 1,385,840 672,067 f 355,782 N/A TOTALS COLLECTED AS OF 2/7/12 2:S ACTIV8SOCIAL ACTIV8SOCIAL.COM // @ACTIV8SOCIAL // FACEBOOK.COM/ACTIV8SOCIAL Taylor Swift Hunter Hayes Mumford & Sons Ed Sheeran Miguel Frank Ocean NOK Carly Rae Jepsen Lumineers Jack White Gotye Fun. The Black Keys Alabama Shakes Kelly Clarkson