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Social and Safe?

SOCIAL AND SAFE? HOW SOCIAL MEDIA USE COULD PUT YOUR HOME IN DANGER All over the UK, people are using social media sites such as Twitter and Facebook to update their status, post photos, and check in to places they go. But all that online sharing could put people at risk of home burglary – consider the status update announcing you'll be on holiday for the next two weeks. We explore whether social media use really puts you at risk, and how many people could be susceptible. DOES SOCIAL MEDIA USE PUT YOU AT RISK? A UK survey of 50 convicted burglars suggests yes, using social media to update your whereabouts puts you at increased risk of home burglary. 78% 74% 54% facebook Said social media platforms like Facebook, Twitter, and Foursquare are being used to target properties. Said Google Street View plays an important role in home thefts today. Said updating a status and whereabouts on social networking sites is a common mistake made by householders. WHAT'S AT RISK? It takes a surprisingly short amount of time for someone to take a hefty sum. That's in addition to lost peace of mind. Average time it takes burglars to break into a household with no security system: 2 Minutes O(MINUTE) 10 20 30 Average time it takes burglars to commit a home burglary: 10 Minutes O(MINUTE) 10 20 30 Average value taken during one burglary: £487 £0 £500 £1,000 £1,500 Average insurance claim after one burglary: £1,200 £0 £500 £1,000 £1,500 PLACES AT RISK OF BURGLARY TODAY Though the number of total home burglaries was smaller at the end of 2011 than the same period in 2010, burglaries in London are on the rise. Overall, London has the highest home burglary rate, followed by Yorkshire and the Humber. English Regions and Wales Home Burglary Rate Per 1,000 Population 4 56 North East Percent Change Between 12 Months to Sept 2010 and 12 Months to Sept 2011 North West Yorkshire and the Humber -9% East Midlands -21% WALES 9% West Midlands East -5% ENGLAND -12% -4% London - -4% -6% South West South East SOCIAL MEDIA USE PREVALENT IN THE UK As of September 2011, more than three-quarters of the adult population in the UK were using Facebook regularly. That amounts to roughly 37 million people posting status updates and potentially leaving themselves at risk. 77% 32% 15% Of UK adults use Facebook regularly. Of UK adults use Twitter regularly. Of UK adults use Foursquare regularly. Total UK Adult Users 37.4 Million O(IN MILLIONS) 10 20 30 40 FACEBOOK You Tube 32.1 Million O(IN MILLIONS) 10 20 30 40 YOUTUBE 15.5 Million O(IN MILLIONS) 10 20 30 40 TWITTER in 7.9 Million O(IN MILLIONS) 10 20 30 40 LINKEDIN 7.2 Million O(IN MILLIONS) 10 20 30 40 FOURSQUARE flickr 6.7 Million O(IN MILLIONS) 10 20 30 40 FLICKR PLACES WITH HIGH SOCIAL MEDIA USAGE (AND POTENTIALLY AT RISK) A survey of more than 2,000 UK adults revealed that the numbers of social media users vary by region. The south east of England has the highest number of residents using social media platforms. Greatest Overall Social Media Adoption Least Overall Social Media Adoption NORTHERN IRELAND SOUTH EAST SOURCES: FRIEDLAND, HOME OFFICE, UMPE.CO.UK

Social and Safe?

shared by calmyourbeans on Apr 04
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