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The Power of Slacktivism

.........**...............+ **.....*......... . PROTESTS -VIDEO VIEWS- THE POWER OF 12 MILLION KONY 2012 9-1 MILLION PEOPLE SLACKTIVISM Have you ever signed an online petition, shared a cause-oriented YouTube video, or changed your Twitter or Facebook avatar to support a cause? If so, YOU MIGHT BE A SLACKTIVIST. 50 MILLION MILLION VIEWS Invisible Children's "Kony 2012" video-considered the most viral video of all time- has prompted numerous discussions about the power of slacktivism to drive real change. With slacktivism on the rise, it may be worth another look. People who marched against the Revolutionary Armed Forces of Colombia in February 2008 after organizing through the Facebook group Un Millón de Voces Contra Las FARC. Video views for Barack Obama's 2008 presidential campaign videos. 85 MILLION- 40,000 1 MILLION VIEWS * -1,000 STUDENTS California high school students who participated in a walk-out protesting immigration laws, which was organized via texts and Myspace. Video views for Invisible Children's "Kony 2012" as of 3/26/12. -SOCIAL MEDIA - PETITIONS - DONATIONS ACTION 300,000 $38 MILLION • -10,000 SIGNATURES |=$10 MILLION Occupy Wall Street protesters who use: Amount the American Red Cross raised from "HAITI" Signatures on's petition protesting Bank of America's proposed debit HAITI...... text messages after the 2010 earthquake. card usage fee. Bank of f 60% You Tube 70% America cancelled the $293,601,050 fee plan after pressure from online protesters. 20% =$10 MILLION 406,000 Total value of all loans 230,000 6/12/2009 > =10,000 PEOPLE CEECCECEE made through Kiva, a .TTIMI1 platform that lets you loan - 10,000 TWEETS JUNE 12 People who signed The Cove petition to stop dolphin slaughter in Japan. money (as little as $25) to entrepreneurs around the world, with a simple click. 2009 ZU03 5 MILLION 91 BILLION =1 MILLION MEMBERS = 10 BILLION GRAINS The day the U.S. State Grains of rice donated Department asked Twitter Members of through the World Food to delay a scheduled today, which started as an online petition with just 100,000 signatures in 1998 Programme from Freerice, Tweets per day about the maintenance window due a simple online word game where every answer = political crisis in Egypt during the week leading up to Mubarak's resignation. to the importance of the platform during the #IranElection that night. 10 grains of rice. SINCE 1998 DO YOU BELIEVE IN THE POWER OF SLACKTIVISM? Let us know on Twitter: #slacktivism Or leave a comment on Take Part SOURCES: YOUTUBE, FAST COMPANY, FREERICE.COM, KIVA.ORG, PARTICIPANT MEDIA, MASHABLE, PITPI.ORG, TIME, BLUE STATE DIGITAL NFOGRAPHIC DESIGN BY COLUMN FIVE

The Power of Slacktivism

shared by adeicher on Apr 06
Slacktivists have had a huge impact on issues as varied as reversing bank fees to halting dolphin slaughter. Have you seen in it action? We want to know what you think: Is slacktivism the future of so...


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