[Infographic] June 2014: Is Your Facebook Page Performance Above The Average?

quintly June 2014 Is Your Facebook Page Performing Above The Average? This Infographic will help you to find out wether your Facebook Page is performing above the average or not. Therefore, we measured different Key Performance Indicators (KPIS) for various page sizes. For this analysis we have categorized the pages into the following segments: •1-1,000 Fans | Likes • 1,001 - 10,001 Fans | Likes • 10,001 - 100,000 Fans | Likes • 100,001 - 1,000,000 Fans | Likes • 1,000,001 - 10,000,000 Fans | Likes • 10,000,001+ Fans | Likes Average Number Of Facebook Fans The total number of fans is still one of the most important metrics for Facebook marketers. Here you can see if your total number of fans is above the average. 358 1- 1k Fans 332 4,020 1k - 10k Fans 3,874 38,119 10k - 100k Fans 35,294 361,337 100k - 1m Fans 370,017 3,080,000 1m - 10m Fans 2,790,044 23,712,666 10m+ Fans 21,383,690 June 2014 June 2013 Likes, Comments And Shares Distribution On Own Facebook Posts (in %) This diagram shows you the interaction distribution of posts divided into likes, comments and shares. 8% 14% 13% 13% 13% 3% 9% 8% 6% 100% 89% 77% 81% 83% 79% 1-1k Fans 1k - 10k Fans 10k - 100k Fans 100k - 1m Fans 1m - 10m Fans 10m+ Fans I Likes I Comments Shares Analysis Period: June 2014 % Interaction Rate (in %) This chart compares the interactions of a Facebook page irrespective of the amount of their fans. The following formula is used for the calculation: #Comments + #Likes + #Shares 100 #Posts #Fans 1.55 1.17 0.61 0.52 0.33 0.15 0.31 0.11 0.11 0.17 0.13 0.10 1- 1k Fans 1k - 10k Fans 10k - 100k Fans 100k - 1m Fans 1m - 10m Fans 10m+ Fans June 2014 June 2013 Avg. Number Of Interactions Per Own Post VS. People Talking About This 100000 1000000 534,804 23,294 97,227 100000 10000 3,878 13,112 10000 1000 607 1,934 1000 118 100 127 100 22 10 10 10 4 1 1 1-1k Fans 1k-10k 10k-100k 100k-1m 1m-10m 10m+ Fans 1-1k Fans 1k-10k 10k-100k 100k-1m 1m-10m 10m+ Fans Fans Fans Fans Fans Fans Fans Fans Fans Analysis Period: June 2014 Number Of Page Posts 160 138 140 120 109 105 100 94 80 71 57 60 53 40 34 25 26 20 8 9 1-1k Fans 1k-10k Fans 10k-100k Fans 100k-1m Fans 1m-10m Fans 10m+ Fans IJune 2014 June 2013 Number Of User Posts 10000 1,324 1000 647 371 253 126 84 100 32 20 10 1 1-1k Fans 1k-10k Fans 10k-100k Fans 100k-1m Fans 1m-10m Fans 10m+ Fans I June 2014 June 2013 all rights reserved quintly quintly is the professional social media benchmarking and analytics solution to track and compare the performance of your social media marketing activities. Whether you are using Facebook, Twitter, YouTube, Google+, Linkedin, Instagram or all together, quintly visualizes & checks your social marketing success and benchmarks your numbers against your competitors or best practice examples. www.quintly.com