[Infographic] The Average Facebook Page Performance For September 2014

quintly September 2014 Is Your Facebook Page Performing Above The Average? This Infographic will help you to find out wether your Facebook Page is performing above the average or not. Therefore, we measured different Key Performance Indicators (KPIS) for various page sizes. For this analysis we have categorized the pages into the following segments: •1-1,000 Fans | Likes • 1,001 - 10,001 Fans | Likes • 10,001 - 100,000 Fans | Likes • 100,001 - 1,000,000 Fans | Likes • 1,000,001 - 10,000,000 Fans | Likes • 10,000,001+ Fans | Likes Average Number Of Facebook Fans The total number of fans is still one of the most important metrics for Facebook marketers. Here you can see if your total number of fans is above the average. 361 1- 1k Fans 346 4,022 1k - 10k Fans 3,991 38,212 10k - 100k Fans 37,242 360,793 100k - 1m Fans 372,173 3,121,474 1m - 10m Fans 2,872,014 24,511,752 10m+ Fans 22,496,557 ISep 14 Sep 13 Likes, Comments And Shares Distribution On Own Facebook Posts (in %) This diagram shows you the interaction distribution of posts divided into likes, comments and shares. 9% 13% 13% 11% 8% 9% 4% 7% 5% 100% 90% 82% 82% 85% 80% 1-1k Fans 1k - 10k Fans 10k - 100k Fans 100k - 1m Fans 1m - 10m Fans 10m+ Fans I Likes I Comments Shares Analysis Period: September 2014 Interaction Rate (in %) This chart compares the interactions of a Facebook page irrespective of the amount of their fans. The following formula is used for the calculation: #Comments + #Likes + #Shares 100 #Posts #Fans 1.43 1.18 0.52 0.52 0.31 0.17 0.15 0,31 0.11 0.15 0.12 0.08 1- 1k Fans 1k - 10k Fans 10k - 100k Fans 100k - 1m Fans 1m - 10m Fans 10m+ Fans Sep 14 Sep 13 Avg. Number Of Interactions Per Own Post VS. People Talking About This 100000 1000000 440,649 25,808 96,715 100000 10000 4,646 12,604 10000 1000 610 1,934 1000 118 100 124 100 22 10 10 4 1 1-1k Fans 1k-10k 10k-100k 100k-1m 1m-10m 10m+ Fans 1-1k Fans 1k-10k 10k-100k 100k-1m 1m-10m 10m+ Fans Fans Fans Fans Fans Fans Fans Fans Fans Analysis Period: September 2014 Number Of Page Posts 160 137 140 125 120 115 107 100 80 67 69 59 60 52 40 24 26 20 1-1k Fans 1k-10k Fans 10k-100k Fans 100k-1m Fans 1m-10m Fans 10m+ Fans I Sep 14 Sep 13 Number Of User Posts 1000 935 502 310 ll 209 108 100 74 27 16 10 1. 1-1k Fans 1k-10k Fans 10k-100k Fans 100k-1m Fans 1m-10m Fans 10m+ Fans ISep 14 Sep 13 all rights reserved quintly quintly is the professional social media benchmarking and analytics solution to track and compare the performance of your social media marketing activities. Whether you are using Facebook, Twitter, YouTube, Google+, Linkedin, Instagram, Blog Feeds or all together, quintly visualizes & checks your social marketing success and benchmarks your numbers against your competitors or best practice examples. www.quintly.com