How To Optimise Your LinkedIn Profile For Recruiters

HOW TO ATTRACT RECRUITERS ON Linked in 10 STEP GUIDE Consider your career path objective Before you can use LinkedIn, you need to have decided on what role you are looking for, this way you'll attract the right type of recruits. 2. Who do you want to be seen as? Every time you appear on LinkedIn your headline or personal tag line goes with you. Make sure you: Simon Simons It is better to brand yourself for the job you want rather than the job you have. The reason? Marketing Expert Recruiters will often search for a specific job title when looking for potential candidates. 3. Write your elevator pitch The summary box in your profile needs to be your personal elevator pitch but targeted at the people you want to see it – i.e. recruiters. A few things to consider including are: What value can you add to an organisation? Include relevant keywords to make you easy to find! Why are you different? TIP: No typos, spelling or grammatical errors, please! 4. Display other public profiles As well as your own personal LinkedIn URL, you need to think about other websites that you want your profile to display. Include links to any profiles or social media sites that you maintain with a professional presence. Also, take the time out to name the titles of each link in a creative manner, rather than just "Website" or "Blog". 5. Connect your other Social Networks LinkedIn allows you to connect up your other social media profiles with ease, which comes in very handy when wanting to update multiple networks. Blog Typepad can pull in an RSS feed from your blog and twitter feeds. If you write a wordpress blog, there is an wordpress application which lets you display your blog on your LinkedIn profile 6. Make your profiles consistent Consistency is key - it shows organisation, integrity and reliability which is very important in today's online community. Make sure the message on your social media profiles, website or blog are consistent. For example, use the same avatar for each profile, recruiters like to research this kind of activity before they decide to call you. 7. Collect Recommendations Many social networking websites these days allow you to collect recommendations or testimonials. Linkedin is no different, and they are displayed prominently on your profile. Ask previous clients or colleagues to recommend you by writing a LinkedIn testimonial. 8. Use relevant keywords Search engine optimisation is important on LinkedIn. Think of it as your online CV, therefore each of the keywords that you choose to use within your profile need to be relevant to the career path you take, but also evenly scattered and not cluttered. For example, remember to input and industry in the professional summary section, as this is a field recruiters often use to search for potential employees. Update your status on a regular basis By updating your status, you can regularly tell potential employers and recruiters what you're up to currently, by showcasing a number of different things... Your career goals Your achievements New recommendations Courses you're attending 10. Be open for business If you're actively looking for work whilst on LinkedIn, make sure your contact settings are set to include: Career Opportunities Consulting Offers New Ventures Job Inquiries Reference Requests A} www.armstrongappointments.com