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How To Market Yourself and Expand Your Outreach in 2014

HOW TO EXPAND YOUR OUTREACH in 2014 Connect outside of the Internet While we all know that online is where the majority of us call home, face-to-face interaction is still paramount in this industry. Make sure your followers & followers-to-be can access you in a more personal medium as well. Drop off business cards in local cafes and large city squares for further promotion. TRY THIS: Blogger conferences, meet-ups, and event appearances RETENTION IS KEY Once you have engaged your audience & driven them to your blog or company, keep them hooked with mobile optimization of your website for on the go reading, and... Produce quality content 2. Filler product is just not cutting it anymore these days, but then again, why wouldn't you want to give your consumers real and substantial information to take away from your interactions? Millenials and Gen X alike are picking up on big company BS and will respect your dedication--and return. ΤΗΕ NUMBERS CHECK 88% 1 OVER MILLION DOLLARS of companies are employing the allocated in spending for content use of content marketing. marketing of a 1,000+ employee company. Become shareable There is nothing like the power of going viral. However, if consumers cannot easily share your information, it will never happen. Provide "Share This" links on every post, embrace new and visually appetizing concepts (such as an infographic!). Focus on conquering the attention span. EMERGING SOCIAL CONCEPTS Wanelo, Upworthy, Brabble, Klout SOURCES: MARKETO.COM | B2B CONTENT MARKETING REPORT | MARKETINGPROFS

How To Market Yourself and Expand Your Outreach in 2014

shared by Abbytakesmanhattan on Jan 04
Take this upcoming year by the reins and use new and innovative tactics to making a name for yourself in 2014.


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