Transcribed
How to Develop a Social Media Strategy
How to Develop a Social Media Strategy for Twitter You should always understand your target market's needs, 1. Identify your objectives so you can improve customer service. Use Hootsuite as your main dashboard & to preschedule tweets. Use Paper.li to automate content curation. Host Twitter parties. Use Commun.it to help create leads & deepen relationships 2. Plan how you are going to achieve your objectives with Twitter community. Klout Score areas of influence number of retweets 3 Decide what metrics to track change in customer satisfaction Score vira! lift of key tweets Regularly update your Twitter Strategy OMyBeak @lauraleewalker Social Media
How to Develop a Social Media Strategy
shared by mybeak on Oct 09
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Successful social media strategies don’t exist in a bubble. I’m a proponent of an approach to creating a social media strategy that is one part of a fully integrated marketing communications strat...
egy, so the more information you have about your existing marketing plan and efforts, both on– and offline, the better you’ll be able to customize your Twitter strategy to effectively meet your needs.
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