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How To Create The Perfect Pinterest, Google+, Facebook & Twitter Posts

How to create PERFECT POSTS ON SOCIAL PLATFORMS FACEBOOK KEEP THINGS POSITIVE Positivity breeds engagement and sharing. It will help inspire and excite PROVIDE INFORMATION your users. PROVIDE A LINK The most appealing updates are ones that offer something, but don't disclose everything, making fans want to click on STATUS UPDATE Make sure to include links HTTP://BIT.LY/12ABC45 to your brands website. Shorten the URL using a bit.ly, which now lets you the link. edit the characters at the end of a link. Making it stand out will increase clickthroughs. INCLUDE IMAGES Results in increased MOBILE FRIENDLY engagement as followers have a visual cue. A good image can tempt followers to RT or share with their Remember to use simple imagery that will easily be seen on mobile devices as most of your users will view posts followers. n their phone. ENGAGE BE AVAILABLE WITH USERS LIKE · COMMENT · SHARE Posts don't just grab attention, comments and COMMENTS Post when audience is listening not just when your business is open. This will ensure more responses do. Engage with people and build relationships through conversational dialogue. engagement from users. TWITTER CALL TO ACTION PUNCTUATION SHORTEN URLS Let your readers know what you would like them to do next. Use capital letters in the correct palces and avoid abbreviations. Bit.ly links generate the most retweets, so shorten all your URLS. MESSAGE LINK FORMAT MENTIONS RETWEET Use mentions to prompt influencers to engage with you and then respond. Retweet relevant content Use questions, facts and figures to engage viewers and drive retweets. for your audience. Thank people who retweet you. PINTEREST NO HUMAN PIN IT LIKE FACES LITTLE Images without faces get repinned more often than images with faces. Images shared by brands, those without human faces are BACKGROUND When a background rises above 40 percent of the total image area, repins are typically halved or quartered. repinned 23 percent more often. MULTIPLE COLOURS LOTS OF RED Images with multiple dominant colours garner more than three times the Predominantly red or orange images get twice the repins. repins. PORTRAIT LIGHT AND COLOUR STYLE Images did best in a vertical orientation with an aspect ration between 2:3 and 4:5. Images with 50 percent colour saturation got repinned four times as often as images with 100 percent saturation. COMMENTS GOOGLE+ O TAG BRANDS AND PEOPLE Tag Brands and People, when applicable, they'll get a notification and might WHAT'S HOT engage with your post. НOT Use 'What's Hot' to pick a fun and interesting topic, it's also a great way to find people who are currently on G+ to starta USE HASHTAGS STATUS UPDATE Use Hashtags so more people can find your content. It's a great way to meet people and for other people to find your posts as well. #HASHTAG conversation with. FULL SIZE IMAGES Choose a bright, full size photo to run with your post. Do NOT drop a link and use the tiny photo. ENGAGE WITH USERS +1· SHARE Engage with everyone who comments or shares your COMMENTS material. Communication and engagement can't and won't happen if you aren't there. OPTIMUM TIMING FOR SOCIAL POSTS BEST WORST FACEBOOK IPM - 4PM 8PM - 8AM TWITTER IPM - 3PM 8PM - 9AM 2PM - 4PM 5PM - 7PM PINTEREST 8PM - IAM GOOGLE+ 9AM - |IAM 6PM - 8AM ZAM - 9AM I OPM - 6AM LINKEDIN 5PM - 6PM SOURCES FROM DESIGN BY Salesforce | MarketingThink | Wired Businesslnsider | Social Caffiene | bitly Mashable | Elaine Fogel myclever agency

How To Create The Perfect Pinterest, Google+, Facebook & Twitter Posts

shared by foymania on Jun 12
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mycleveragency have collated a lot of the information and cut through all the jargon and here is a basic guide to what they think makes the ‘perfect post’ social media post.

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mycleveragency

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Social Media
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