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The History of Facebook's Developer Platform

The History of FACEBOOK'S DEVELOPER PLATFORM May 24, 2007 Facebook's first f8 conference launches Platform with 65 app developers, including Washingtion Post, Digg, and Slide. Category Key PRODUCTS FACEBOOK ECONOMY M MOMENTUM M WEB DEVELOPER Y GAMES MOBILE September 17, 2007 November 3, 2007 fbFund Facebook launches fbFund with Facebook Platform hosts 7,000 apps, Accel Partners and Founders Fund, and about 100 are added daily. providing $10 million a year in grants to startups planning to develop for Facebook Platform. Breakout successes like Wildfire, Zimride and 2008 RunMyErrand (now TaskRabbit) are among them. July 23, 2008 By the time of f8 2008, there were July 23, 2008 33,000 apps on Facebook Platform. Facebook Connect becomes available to developers at f8 2008. December 4, 2008 February 19, 2009 Facebook Connect becomes widely available to all websites. Facebook Connect enables a 2009 comments box social widget to improve external site communication. August 27, 2009 FARM VILLE Zynga game FarmVille hits 11 million users. November 9, 2009 Playfish is acquired by EA for $400 million. December 16, 2009 Facebook's Preferred Developer Consultant program launches with 14 companies. February 17, 2010 2010 A Popcap Games study finds that the average social gamer is a 43-year-old woman, shifting perception that online gamers are teenage boys in basements. April 21, 2010 At f8 2010, Facebook launches social plugins. The Like button launches on 30 sites, such as CNN, ESPN and IMDB. April 22, 201O 1 Billion The Like button earns 1 billion impressions in its first 24 hours. July 27, 201o DISNEY Playdom, maker of games like Social City and Sorority Life, is October 21, 2010 SFund acquired by Disney in a $763 million deal. Kleiner Perkins Caufield & Byers, Zynga and Amazon partner with Facebook to launch $250 million sFund, an initiative to fund new social apps and services. November 3, 2010 Single Sign-On launches, making it easy for people to sign in to mobile apps using Facebook. The product is now used by apps like Draw Something and Diamond 2011 July 1, 2011 A zynga Zynga files for IPO. Dash, among others. July 12, 2011 September 19, 2011 Pop Cap PopCap, maker of Facebook hit Bejeweled Blitz, is acquired by EA for By this point, Facebook Platform has generated 182,000 jobs in the U.S., creating $12.19 billion in value to the economy. $1.2 billion. September 22, 2011 October 10, 2011 Facebook brings social app discovery to mobile. At f8 2011, Facebook announces TImeline and Open Graph. November 8, 2011 January 18, 2012 Sixty new timeline apps launch in categories like fashion, food, travel Music comes to Platform with 2012 developers such as Spotify, Deezer and iHeartRadio. and fitness. January 24, 2012 Facebook Platform is responsible for creating 232,000 jobs in the EU, which amounts to 15.3 billion Euros in value to the economy. February 1, 2012 Every month, 12-times more people (250 million) play games on Facebook than the average viewership of season 11 of American Idol (19.7 million), one of the March 12, 2012 highest-rated TV shows in the history of television. In less than three months, Facebook added more than 3,000 timeline apps. 160 Million Visitors March 31, 2012 Facebook sent more than 160 million March 31, 2012 visitors to mobile apps in March. These mobile visitors were responsible for more than Facebook Platform supports 9 million 1.1 billion visits to mobile apps in the same timeframe. apps and websites. April 17, 2012 April 18, 2012 Facebook launches its Listen button, Facebook's Preferred Developer Consultant Program combines with the Marketing API Program to become the Preferred enabling people to listen to a band or artist through a music service on Facebook Pages. Marketing Developer Program, and grows to 232 companies in 35 countries. April 18, 2012 Şix out of 10 of the most popular April 28, 2012 free apps in Apple's App Store are integrated with Facebook. Seven out of 10 of the highest grossing apps in Apple's App Store are integrated with Facebook. Mashable Infographics SOURCES: CNET Robert H. Smith Facebook School of Business RESEARCH BY: DESIGN BY: Facebook @nick_sigler Inside Facebook TechCrunch Mashable USA Today

The History of Facebook's Developer Platform

shared by nicksigler on Jul 20
The Facebook Platform's stated mission is to "build the social web." With help from social app developers, it certainly met its goal. May 24 marks the fifth anniversary of Facebook Platform.




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