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Happy 3rd Birthday Google+

HAPPY 3RD BİRTHDAY Google+! 8+ Google+ - the Google owned and operated social media network – has got mixed reviews Google since launching on June 28th, 2011. Some have embraced it, while others have stayed faithful to Facebook. Take a look at its journey to date and see what the future holds for Google+. Google's History with Social Networking The Good Orkut Google Authorship What? v A social networking website that is owned and operated by Google. Orkut is largely integrated with Gmail; it keeps you signed in to Gmail automatically and sends you notifications about friend requests as well as status updates via Gmail. Having a Google+ account allows you to claim authorship of your original content. This helps to distinguish your content as quality content in Google's eyes and in turn, can prove beneficial for SEO. 9 Hangouts Launch Date January 24, 2004 Hangouts is a free video chat service that enables both one-on-one chats and group chats with up to ten people at a time via the Google+ platform. Still Operating? V YES Flaws v Orkut failed to hit on a global scale. Although it has over 100 million users at +1 Google +1 Button present, most are based in Brazil and India. Upon launching Google+, Google announced that they will be using the Google +1 button as a social signal for website ranking on the search engine and that it will likely be used on search quality in the long term. 18 Google Friend Connect What? v Google Friend Connect was Google's social networking widget platform. It offered owners and bloggers. range of features to website Launch Date May 12, 2008 The Bad Still Operating? X NO High Volume of Inactive Users Retired for all non-blogger sites on March 1, 2012. According to the site Google Plus Ghosts, one in three of Google employees aren't actively updating their Google+ profiles. This trend tends to follow with many Google+ users, hence the disparity between registered users and active users on Google+. Flaws v Critics claimed it failed to get the users in and compete with social network Facebook, as intended. Google Buzz Forced Integrations What? v A social networking, microblogging and messaging tool that was developed by Google and integrated into their web-based email program, Gmail, In an attempt to build up users, Google introduced forced integrations of Google+ with other Google products. For example, in order to comment on YouTube, you need to now have a Google+ profile. These types of integrations proved to be unpopular with the public. Launch Date February 9, 2010 Still Operating? X NO Poor Website Navigation Although Google can be commended for its sleek design of Google+, in terms of navigation, it fails to rival Facebook's user friendly interface. Doing simple tasks, like trying to find your profile, can be a mission. Discontinued December 15, 2011. Flaws v It was heavily criticized for weak privacy settings. 8+ Google+ was launched on JUNE 28, 2011 8+ Google+ vs. Facebook 8+ Google+ Facebook Million 1.28 Billion Active Users Age Age Average User Representative of: Technology or Engineering Fleld Male 28 Years Male or Female 38 Years All Industries (close to 50/50 divide) RBUCE Coca-Cola DisNEy Mashable Top Brands Disney 35,5M Likes 30.1M Likes Android Mashable Chrome Coca Cola Starbucks 748.000 +1s 468,000 +1s 291,000 +1s 41.8M Likes What the Future Holds Google+ in Numbers for Google+ April 24 2014: Google+ founding father Vic Gundotra announces his departure from Google The Google+ mobile app was used by 30% of smartphone users between Gundotra has been with Google for nearly eight years and has driven the company's social network, Google+, since its inception in 2011. April-June 2013, making it the fourth most used app 8+ Britney Spears is the most followed person on G+, followed by Lady Gaga. I TE The Rumour Mill Begins On the same day, TechCrunch reports that Google has been steadily dismantling the teams that used to form the core of Google+, a group numbering between 1,000 and 1,200 employees. g +1 The Google +1 button is used Billion times per day. Users spend on average 12 minutes per day on Google+. TechCrunch As with Facebook, there is a 5000 maximum friend limit for Google+ profiles. Websites using the +1 button generate over three times more visits than sites without the button. Is Google+ Staying? Google+ may not have succeeded as anticipated in the social networking sphere, however, it has proved to be hugely successful for Google in driving the unification of Google products. Taking that into consideration, it's very hard to envision Google discontinuing the social network anytime soon. 31 Google References buzz Social- social/where-google-failed-and-where-it-succeeded/ CPfoc Driving Profitability For Our Clients The Home of Scientific Online Marketing! EVOLUTION IN ICON

Happy 3rd Birthday Google+

shared by lisa1 on Jun 21
June 28th 2014 marks the 3rd birthday of Google’s social networking platform Google+. At only three years old, it is still in its infancy yet it has faced the harshest of criticisms and ridicule at ...




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