Transcript

Game of Phones

GAME OF PHONES Mobile Sits on the Apps... Stronger than Iron Throne Valyrian Steel Apps account for 89% of mobile media time. Source: Nielsen Beware the Wrath 57% of users say they won't recommend a business with a poorly designed mobile site. Source: Social Media Today The Preferred Landing Spot for Email Mobile is the most popular environment for a subscriber's first interaction with an email. Source: Campaign Monitor Mobile device usage in the U.S. (51%) has finally dethroned the desktop computer (42%). Steadily Rising in Power 29% of smartphone-owning adults listen to podcasts at least once a month, with that figure reaching 41% among 18-34-year-olds. Source: Kleiner Perkins Caufield Byers Source: comScore MARKETING IN COLOR

Game of Phones

shared by MarketingInColor on Apr 29
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It’s no secret that mobile devices have taken over when it comes to digital content. Email, apps, podcasts and more are constantly warring for our attention in an ongoing battle that can be as ruthl...

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Diego Aguirre

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Social Media
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