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Don’t Let Digital Dirt Derail Your Career: Create, Enhance and Protect Your Online Profile to Drive Professional Success

DOKTLETDICITAL DIST a DERAIL YOUR CAREER CREATE, ENHANCE AND PROTECT DRIVE PROFESSIONAL SHCCESS YOUR ONLINE REPUTATION TO Digital Dealbreakers Headhunters are Looking for YOU: Recruiters Googling Executive Job Candidates Reaches Critical Mass Criminal record Educational degree misrepresented Tweets about his management style 100 90% 86% 83% Online profile does not match résumé 77% 75% Dishonesty about being unemployed A copy of NYSE censure posted online Tried for workplace sexual harassment The Board let this person go for moral issues Involved in legal battle with former employer Reason for leaving company not in sync with published data Pictures or posts on Facebook involving drugs, alcohol, nudity 80 60 40 20 Blogging that demonstrated potentially problematic interpersonal, political or behavioral characteristics Facebook profile said they had a DUI, which meant they lied about their DMV record Anything in activities, hobbies or actions that indicate poor judgment or lack of professionalism Harassment, and even though there were no charges, the employees told the real story all over the Internet Newspaper article reported him fired from a previous position 'under a cloud,' which didn't match the candidate's story 2010 2008 2007 2006 2005 "Recruiters are not online looking for 'digital dirt to disqualify candidates; they want to find information that helps draw a complete picture of a candidate and ensure a great hire." Senior-Level Candidate Rejections Due to "Digital Dirt" Have Risen 92% Since 2005 Recruiters who eliminated an executive job candidate because of information they found on the Internet 60 50 FFFF. 50 % 48 % 40 44 % 43 % 35 % 30 26 % 20 10 2011 2010 2008 2007 2006 2005 82% of corporate and search firm %% recruiters reported a candidate's job prospects improve when positive information is found online Protect Yourself 1. Know What the Internet Says About You: Conduct frequent self-searches using terms that include your name, employers, industry, function or keywords related to your personal brand. 2. Monitor Your Moniker: Establish alerts through Google, Yahoo! and other online search systems to monitor your Internet reputation. Alerts allow for faster damage control in the event that negative information arises, while also keeping you apprised of any accolades that you may want to add to your résumé or website. Include tools that track social media sources such as Top 3 Things that Improve a Candidate's Job Prospects if Found Online by a Recruiter 1. Subject-matter expertise such as presentations, published articles, etc. 2. Connections with other top executives on a business or professional network 3. Mentions in press releases SocialMention.com. 3. Build an Online Portfolio: Buy your domain name and set up a website to serve as a platform highlighting your skills, experience and accomplishments. 4. Get Visible: Be generous with your time and expertise and you could wind up contributing to content published by others, which generates third-party promotions and gets noticed by search engines. 5. Tune Privacy Controls: Many social media sites have settings that enable the user to control the flow of public and private information. Carefully adjust settings before posting anything to avoid personal information from becoming universal. 6. Dual Digital Identities: Consider a boundary between what you display on business networking sites and information that is more appropriate for friends and family. Executives Take Control of their Online Reputations 67% of executives have actively worked to become more visible online, up from 58% in 2011 Executives Have Proactively Launched Online Visibility Campaigns: Who's Working Hardest to be Seen? President/CEO/Coo/ Partner/Chairman Gen X (31-45) 71% 72% Gen Jones (46-55) 67% CxO/Senior or Executive Vice President Baby Boomers (56-65) 68% 62% Vice President 67% Traditionalists (65+). 59% Directors 63% 20 40 60 80 20 40 60 80 Executives Want the Right Things to be Seen in the Right Places by the Right People 93% 73% 61% of executives lament that they receive too many irrelevant invitations on public networks of executives are of executives say cautious about what they post on open, public networks private, password- protected networks offer them more confidentiality "Digital Dirt" was coined by ExecuNet in 2005 to denote a negative on line reputation, especially pertaining to information that could exclude a job candidate from consideration for a position when discovered by a recruiter or hiring manager. www.execunet.com iL ExecuNet Connecting Leaders Since 1988"

Don’t Let Digital Dirt Derail Your Career: Create, Enhance and Protect Your Online Profile to Drive Professional Success

shared by ExecuNet on Sep 24
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82% of Corporate and Search Firm Recruiters Report Candidates’ Job Prospects Improve When Positive Information is Found Online; Senior-Level Candidate Rejections Due to “Digital Dirt” Have Risen...

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ExecuNet

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Rob Hudgins

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