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Create a Social Media Marketing Strategy and Increase Your Audience

CREATE A SOCIAL MEDIA MARKETING STRATEGY AND INCREASE YOUR AUDIENCE DORM CHOOSE SOCIAL MEDIA MARKETING GOALS THAT ALIGN TO BUSINESS OBJECTIVES SET S.M.A.R.T. GOALS The first step to creating a winning social media strategy is to establish your objectives and goals . Without goals , you have no way to measure success and return on investment ( ROI ) . 20 LEARN EVERYTHING YOU CAN ABOUT YOUR AUDIENCE CREATE AUDIENCE PERSONAS Knowing who your audience is and what they want to see on social media is key . That way you can create content that they will like , comment on , and share . It's also critical if you want to turn social media followers into customers for your business . GET TO KNOW YOUR COMPETITION % 1 CONDUCT A COMPETITIVE ANALYSIS A competitive analysis allows you to understand who the competition is and what they're doing well ( and not so well ) . You'll get a good sense of what's expected in your industry , which will help you set social media targets of your own . DO A SOCIAL MEDIA AUDIT 2 SET UP ACCOUNTS AND IMPROVE PROFILES 3 If you're already using social media , take stock of your efforts so far . Ask yourself the following questions : • What's working , and what's not ? • Who is engaging with you ? • Which networks does your target audience use ? • How does your social media presence compare to the competition ? 4 5 DECIDE WHICH NETWORKS TO USE As you decide which social networks to use , you will also need to define your strategy for each . Benefit Cosmetics ' social media manager , Angela Purcaro , told eMarketer : " For our makeup tutorials we're all about Snapchat and Instagram Stories . Twitter , on the other hand , is designated for customer service . "

Create a Social Media Marketing Strategy and Increase Your Audience

shared by varunsinha2234 on Jun 25
Social media marketing is one of the best ways to connect with your audience, and we can help you create an effective strategy for doing so. Digiorm is one of the best SMO company in Faridabad which h...


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