The Business of Blogging

The Business of Blogging the opportunity to assert your company as a Blogging, which began as nothing more than an online form of diary keeping, has grown into one thought leader in its industry. Starting a of the fastest and most popular ways to convey company blog can fortify your social media information. In 2011, there were 181 million active personality, draw more traffic to your website, blogs. Aggregation connects and synthesizes blog entries with a speed that print never could achieve. This vast web of information presents and create a network with like-minded professionals. Blog platforms account for 3 out of the top 10 social networking sites in the U.S. Blogger WordPress Tumblr In 1 month, these 3 sites received 80 million unique visitors, reaching more than 1 in 4 active online users in the U.S. 100 8% Of that 8%... 70% blog to share expertise 61% blog to gain professional recognition 1% 52% blog to attract new clients 2009 2011 Out of total blogs, corporate In 2011, 33% of B2B Companies maintained an blogs have risen. active blog(s). Businesses who blogged had 55% more traffic. Businesses who blogged had 2x the number of inbound links. Businesses who blogged had over 400% more pages indexed by Google. 100 88% 81% How other social media platforms are used to 64% promote a blog: 45% 81% of blogggers use Facebook to promote their blog 64% of bloggers use Facebook to interact with readers 45% of bloggers say Facebook drives more traffic to their blog than it did a year ago 88% of prefessional bloggers use Twitter 4 Tips for starting a business blog 1. Choose blogging platform 2. Create content based around your area of expertise 3. Share through your company's social platforms, newsletter, etc. NEW 4. Keep readers engaged with consistent, unique material ödm odmgrp.com group http://blog.nlelsen.com/nlelsenwire/online_mobile/buzz-In-the-blogosphere-millons-more-bloggers-and-blog-readers http://www.davidrisley.com/blogging-platforms-compared/ http://soclalmedilab2b.com/2012/01/b2b-social-media-marketing-statistics-reveallng/#lxzzlovi3OK|| http://ownbrandmedla.com/2009/09/statistics-business-blogs-make-business-sense/ http://www.rightmixmarketing.com/right-mix-blog/blogging-statistics/ http://ontherecordpodcast.com/pr/otro/blogging-stats.aspx