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Blueprint for the Perfect Facebook Post

Blueprint for the Perfect Facebook Post [Images] Post Copy: Keep your copy short and tone personal. Limit it to 90 characters, or make sure your URL link appears in the first 90 characters. Tip: Increase engagement by asking a question. Target Your Post: For posts relevant to a specific country or language, target Call To Action: Include a URL In your post copy. Drive deeper into Facebook, or to a blog or web page. STATUS UPDATE your post. Tip: Shorten your URL link with Timely Promotion: Boost your post as a Sponsored Story within the first 24 IMAGE hours to reach a Upload an image: Upload an image at least 300x300 pixels large. greater % of your fans. Tip: Crop your image to square to work best as an ad Tip: Use high impact images or photos with colors like red and orange, and close-up people, not logos. unit. Mobile First: Close to 70% of fans will see your wall posts on a mobile device. Like • Comment • Share Engage: Posting is just the start! Stay engaged with the VIEW COMMENTS conversation by adding a question or comment on the conversation. Tip: Use simple imagery, short copy, yes/no questions, and short video for 1-click interaction on mobile People Reached Measuring Success: Use the 'Engaged Fans' metric on your Insights page to measure which posts work best. Monitor the Talking About Us' metric on your page to see how your page is doing overall and compared to like brands. salesforce SOEPWARE Blueprint was inspired by a post to business2community It has been adapted with our terminology & best practices for employee training

Blueprint for the Perfect Facebook Post

shared by caradelany on Apr 24
With more and more customers reaching out to engage on facebook and other social sharing sites, businesses need to learn how to adapt and cater to the needs of their audience. Salesforce brings us a b...




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