Blogging: An Option to Reach a Wider Audience and Create Brand Awareness

Blogging An Option to Reach a Wider Audience and Create Brand Awareness WHY YOUR BUSINESS SHOULD START BLOGGING By 2013.. 128 MILLION will be blog readers my Blog - Easy-to-use platform - Direct communication channel - Sharing timely and relevant information - Cost effective marketing investment - Fuels SEO 60% BUSINESSES WHO BLOG aquire more customers VISITORS 55% LINKS 97% MORE Most Active Demographic Group for Blogging 21-35 AGE GROUP INDEXED PAGES 434% 53.3% Search engines love VALUABLE CONTENT and will reward you for it 12 |33% B2B companies who used blogs 11 37% Marketers who said blogs are most valuable type of content in marketing 10 61% US online consumers who made a purchase from reading a blog |92% Companies who blog multiple times a day and aquire customers |81% US Online Consumers who trust information and advice from blogs |126% Lead growth got by small businesses that blog, compared to those who doesn't |68% Consumers who spent time reading from a brand they like | 42% Marketing budget allocated by companies with less than 10 employees 4 78% Chief Marketing Officers think that custom content is the future of marketing | 78% Believed that companies are interested in building good relationships 90% Consumers found custom content useful 1 60% Consumer felt positive after reading the blog 10 20 30 40 50 60 70 80 90 100 110 120 23% PEOPLE PUBLISH BLOGS BY: Total INTERNET USAGE 6.7M-BLOGGING WEBSITES Social Networks & Blogs 12 M -SOCIAL NETWORKS BLOG ANALYTICS w Allow you to: MONDAY 25 Track Readers Click-Throughs View Popular Topics Shares and Comments Track the day the visitors stopped-by Online Resume - highlights the skills on your resume It gives you a positive digital footprint t helps you build a network It keeps you current and sharp It makes you interesting to employers BLOGGING FOR JOBS CHANGE YOUR LIFE WITH... GUEST BLOGGING BRING ORGANIC TRAFFIC RAISE UP IMPROVE SEARCH ENGINE AUTORITY REVENUE WRITING ABILITY BOOST INCREASE SOCIAL MEDIA POPULARITY YOUR WEBSITE'S COMMENTS RETURNING DEVELOP BE MORE VISITORS YOUR EXPERTISE INFLUENT ON THE NET STRENGTHEN LINK WHEEL O Blog Your World www.blogyourworld.com Reference: http://writtent.com/blog/top-blogging-statistics-45-reasons-to-blog/ http://under30ceo.com/10-reasons-why-guest-blogging-will-change-your-Ie/ http://smallbiztrends.com/2009/08/blogging-best-seo-tool-small-businesses.htr http://mashable.com/2013/06/01/blog-job/?cid=Mash-Product-RSS-Pheedo-All-Partia http://www.sproutcontent.com/blog/bid/106416/19-Reasons-Why-Your-Business-Should-Be-Writing-a-Blog