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Behavioural trends of the online jobseeker

Guru THERE IS AN APP FOR THAT. At Guru we manage hundreds of campaigns that post across many of the UK's leading job boards, every two months we pool all our statistical information to gain valuable insight. This analysis is used to improve our service but also provide a reliable snapshot of market fluctuations and job board performance. Mobile... Applications to jobs are still relatively low, with poor website accessibility or not having a CV saved to a mobile device sighted as the main reasons, just... |||| || || || || || || 3.3% of applications made to jobs in February 2011 were done so using a mobile device. 08:21 } Mobile traffic peaks. Unhappy commuters search for new careers. 46% iPhone 17% Android 12% Blackberry E Trends... 64% of applications... are made by jobseekers When do people actually apply to jobs? In percentage terms, a breakdown of jobseeker application trends. during working hours between 9:00-18:00. 26% weekly traffic peaks... Tuesday lunchtime with 8% of applications made between 12:00-15:00. 8% 20% 19% 15% weekend mornings... are the worst, making up just 1% of the total weekly apps. 11% A clear pattern emerges, jobhunting is done mainly during the 5% 4% week and at work. For jobseekers the dread of work on Monday is followed by a busy Tuesday, Wednesday and Thursday searching the jobsites before the weekend wind down. JOBSEEKERS - Apply to jobs at the weekend when traffic is low to maximise your chances. EMPLOYERS - Advertise positions on a Monday to ensure vacancies are optimised at peak times. Audience relevancy... The good, the bad and the ugly, just how relevant is the response hiring managers receive from job sites and online advertising. Targeting the correct sites with a clear recruitment brief will ensure a higher percentage of relevant applications. 13% 4% 83% of applicants are highly relevant. of applicants show some relevancy but may lack key skills or experience. of applicants are not suitable for the positions they apply for. w: | e: [email protected] in CS Source: Total Jobs, Guardian, Jobsite, Guru Networked Advertising Campaigns;; February 2011 Monday Wednesday

Behavioural trends of the online jobseeker

shared by rmmojado on Mar 27
Understanding the behavioural trends of jobseekers can help employers optimise adverts targeting the correct people at the correct time. We have compiled an infographic snapshot that looks into mobile...




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