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The Anatomy of a High Converting Landing Page

The Anatomy of a HIGH CONVERTING LANDING PAGE http://www.highconvertinglandingpage.com LINK1 / LINK2 / LINK3 / LINK4 / LINK5 + → AN EYE CATCHING HEADLINE Click here > 66 8. 9. TRUSTC 5 Here's A Break Down Of Each Element Of A Landing Page: HEADLINE Make Sure Your Headline is Concise And Clear LOREM IPSUM DOLOR SIT AMET CONSECTETUR ADIPISICING Tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut. O Main Headline Your headline should be an Subheadingo elevator pitch. It should explain your product or service. It's where you get to explain in detail the benefit to the visitor. 2 AN IMAGE OR A VIDEO Visuals Can Convert Better Than Text An Image d Some people prefer visuals. Show them what you are offering by including an actual picture of your product or service. • An Explainer Video To increase conversions include a video that explains your product or service. 3 BENEFITS Break Down The Benefits Of Your Solution Into Bullet Points Lorem ipsum dolor sit amet consectetur adipisicing elit sed do eiusmod Lorem ipsum dolor sit amet consectetur adipisicing elit sed do eiusmod V Lorem ipsum dolor sit amet consectetur adipisicing elit sed do eiusmod Lorem ipsum dolor sit amet consectetur adipisicing elit sed do eiusmod Scannable Benefitso → Web Visitors are Scanners; Your goal shouldn't be to drown people in content, instead you need to clearly explain the value you are providing to customers. Not Readers CALL TO ACTION Ensure Your Call To Actions Stand Out DOWNLOAD FREE E-BOOK Differentiate Pay Attention To Copy Use buttons, links, and colors that don't blend into your design. Create a button that you'll even want to click. PAGE FOLD Place Your Important Elements Above The Fold 27" 80% Cater To Smaller Screens People spend 80% of their time above the fold. Not everyone has 27 inch monitors. Place the most important elements above the fold because a lot of people won't scroll down. LINKS Reduce Your Navigational And Link Options LINK1 / LINK2 / LINK3 / LINK4 / LINK5 Only targeted traffic should be sent to a landing page. For this reason you don't have to give visitors too many options. Reduce your navigational and link options. DESCRIPTION Provide Important Details About Your Product Or Service Lorem ipsum dolor sit amet consectetur adipisicing elit Sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut. Duis aute irure dolor in reprehenderit in voluptate velit Dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum. Add Photos Of Your Product Or Service The photos should match the features or benefits you are explaning in detail here. Wording plays a key role in encouraging the viewer to take an action. Focus on compelling, clear and concise messages. 8. TESTIMONIALS A Great Way To Boost Your Conversion Rate Is To Show What Other People Think Of Your Company 6Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. 99 - John Doe Job Title, Company Blend Testimonials Within Your Content Your testimonials should reinforce the results, and claims Helps establish trust in the visitor's mind. you are making. TRUST ELEMENTS Third Party Verfications Play A Huge Effect On Conversions Use logos of companies + who use your product or service to instill faith. 15,000 + Businesses Trust Us Use security seals such as * Verisign or TRUSTE to TRUSTE sign Make privacy your choice create trust. A YOUR DATA IS SA FE WITH US QUICKSPROUT 2)

The Anatomy of a High Converting Landing Page

shared by eshagoyal24 on Mar 20
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This infographic throws light on the various elements of a trustworthy, high converting landing page.

Publisher

QuickSprout

Designer

Esha Goyal

Category

Social Media
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