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22 Rules to Reach Your Facebook Fans Today

Organic reach on Facebook has dropped. Rather than complain about it, FOLLOW THESE NEW FACEBOOK RULES presented by SHORTSTACK DON'T LIKE-BAIT REMEMBER Use social campaigns PHOTO CONTESTS, PAOMOTIONS, NEWSLETTER SIGNUPS, ETC. to collect useful data, e.g. email addresses, (FACEBOOK'S ALGORITHM DOESN'T LIKE IT). that an email address WHEN A PERSON KNOW THAT shares a very small percentage of your fans visit your Page/apps is YOUR CONTENT, Facebook considers it NOT JUST LIKES MORE VALUABLE than a ORGANICALLY - promotion is essential AS COMING EXPERIMENT FACEBOOK LIKE FROM A ERperiment with person, WITH targeting posts HYBRID CONTENT MARKETING, NOT A BRAND. 8. Le. promoting targeted posts to targeted audiences. FILL OUT YOUR PAGE BY ADDING - BY GENDER, RELATIONSHIP STATUS, AGE, LOCATION, ETC. IMPORTANT COMPANY MILESTONES TAKE SURE RER AND ANSWER QUESTIVNS 12 Interact CAMPAIGAS RRE MOBILE ALWAVS CHANGE with fans your cover photo READY respond APPROPRIATELY FREQUENTLY to comments to increase organic reach 14 BE ENTERTAINING AND HELPFUL, NOT SALES-Y Check page insights SCHEDULE POSTS to see TO GO UP DURING THE WHEN 18 WEDCOOD'S LOOK FOR WAYS TO STAND OUT IN THE CROWD- IS THE BEST TIME NIGHTS Gisign ADMIN KOLES ...... to post ...... FOR YOUR AUDIENCE and establish COMPANY STANDARDS 20 MAKE SURE the details in your 19 Be personal SHARE STORIES ABOUT section Up to bate HAVE FUN are For more great resources, visit presented by SHORTSTACK

22 Rules to Reach Your Facebook Fans Today

shared by PancakeLabs on May 21
When Facebook changed its algorithm again, many brands — we’re betting MOST brands — noticed a major decrease in their organic Facebook reach. It used to be around two percent and now it’s clo...




Lea Heckley


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