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What do you really know about Ohio voters?

WHAT DO YOU REALLY KNOW ABOUT OHIO VOTERS? As arguably one of the most crucial swing states, Ohio voters are primed to play a big role in the 2016 election! Knowing this, The Trade Desk dove into the data to share some insights on how to reach your voter. DEMOCRATS IN OHIO STUDENTS PROFESSIC NALS PARENTS WITH + PARENTS WITH OLDER KIDS YOUNG KIDS Mostly in tech & Browsing education websites. Interested in party/night life, hip hop and rap. computing jobs. Heavy chewing Interested in Looking for used WRIGLEYS gum users. luxury cars. economy cars. Watch family TV shows like, HBO's Boardwalk Empire and ABC Family's Pretty Little Liars. Frequent shoppers for eye drops. Frequent shoppers for beauty products. REPUBLICANS IN OHIO NEW GRANDPARENTS UPPER MIDDLE MIDDLE CLASS CLASS FAMILIES FAMILIES They most likely own a Jeep. They own high-end cars such as, Cadillac, GMC, and various Looking to buy cheap cars. sports cars. They make charitable and They have older kids who own Either own or are looking to own property in Florida. gadgets and show interest in religious donations. technology. W Show interest in gardening. Show interest in the military. UNDECIDED VOTERS IN OHIO STAY-AT-HOME MOMS TLC Heavy TV binge-watching activity for shows on Bravo, TLC, Showtime, Interested in Frequent shoppers of: heavy salty snacks, meat & seafood, baking & cooking supplies. luxury shopping. Comedy Central, & Awards Shows. READY TO GET STARTED? Contact The Trade Desk today to activate an advertising campaign that goes beyond targeting your own site visitors. You can choose third-party data segments with tens of millions of unique users to target from eligible voters to heavy primetime viewers to those who voted in the 2012 primary election. AUDIENCE PROVIDER SAMPLE TARGETING SEGMENTS REACH V12 Demographic Political Affiliation Democrat 23M Neustar Demographics Political Registered Republican 28M Infogroup Infogroup Consumer Politics & Society Politics Voters 55M Interests BlueKai Interest Politics & Society Politics Voters 140M V12 Demographic Voter Indicator Voted In General Elections Voted In the 2012 General Election 79M theTradeDesk

What do you really know about Ohio voters?

shared by niegeborges on Nov 20
Infographic that shows insights about Democrats and Republicans across the state.




Niege Borges


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