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U.S. Election: Revealing Insight on Campaign Calls

truecaller PRESENTS HOW THE U.S. PRESIDENTIAL ELECTIONS CAMPAIGN CALLS * ARE PERCEIVED BY THE U.S. VOTERS A NEGATIVE EFFECT ON VOTERS 51% 36% 51% of the calls from the Republicans had a negative effect 36% of the calls from the Democrats had a negative effect OF ALL CAMPAIGN CALLS Robocalls 62% (non-human) Received on 56% mobile phones HARMFUL OR HELPFUL? 12% 69% Described the calls as helpful Stated the calls are a waste of time or even intrusive NEXT ELECTION 93% DO NOT WANT TO RECEIVE CAMPAIGN CALLS RUDE ROBOCALLS WITHOUT RELEVANCE "It's disturbing. "Their automated calling service is rude and never allows for Half of the times you don't understand what they are saying." my opinion to reach the desired advocates." ANNOYING CAMPAIGN CALLERS "When my answers "I was a campaign caller and many people I talked to would probably have wanted me to die if my didn't fit the political campaign caller's script, the caller hung company called them again. I know for a fact the up on me!" computers that generated their numbers would sometimes generate the same number three or four times an hour." Truecaller, a global crowdsourced phone directory, conducted a survey that revealed telling insights in how U.S. voters perceive Presidential Election 2012 campaign calls. The purpose was to conduct market research for future improvements on one of Truecaller's features: Call-Filter For more information visit or download Truecaller at truecaller.

U.S. Election: Revealing Insight on Campaign Calls

shared by truecaller on Oct 31
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Global startup, Truecaller, conducts market research and discovers surprising insights about the presidential campaign and their effect on voters.






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