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Iowa to New Hampshire a Three-Horse Race?

The Republican Race Eca on Some Insightful Results from Socialbakers facebook. www.socialbakers.com/elections IOWA TO NEW HAMPSHIRE A THREE-HORSE RACE? 24.6% 21.4% 24.5% lowa Caucus Results Mitt Romney 1,299,218 FANS Ron Paul 705,845 FANS Rick Santorum 72,170 FANS REPUBLICAN MA REPUBLICAN REPUBLICAN TX PA 4 Key Measurements How are the top-three candidates performing from December 10th to January 8th? Total Posts and Comments for Fan Gain People Talking About* Viral Reach* Top 100 Most Active People* 107% 108K 80M 61K 97K 52M 27K 40K 14% 15M 7% 6K I Types of Posts by Candidates What is the distribution of post types and to what extent do people engage with each type? ROMNEY PAUL SANTORUM 63,323 13,682 15% STATUS 27% LINK 35% STATUS 39% LINK 57% LINK 31% PHOTO 15% 17% VIDEO 19% PHOTO 39,257 VIDEO 51,662 54,765 Most Engaging Post about the lowa Caucus IA > Ron Paul O 8,986 Likes 9 2,053 Comments Rick Santorum > Mitt Romney A 14,486 Likes 9 2,448 Comments A 2,590 Likes DEC 28 Q 797 Comments Thank you, Iowa! What better place than the heartland of America to start the resto- ration of America's heart and soul. New poll show us in the lead in Iowa! Let's keep the momentum and fully fund our campaign plan in Iowa by donating here: https://secure.ronpaul2012.com/ SANTRUM January 3rd December 18th Team Santorum: THANKS IOWA!! Thanks to everyone in Iowa - we pulled off our Iowa Surprise! It's Game On! Help keep us going to New Hampshire, South Carolina and beyond. http://IowaSurprise.com/ January 3rd endorsement I CâuCUS Caucus cluse calls details today fully callstake Christmas • receive action join Join htp://mi.t/vlpLqK friends never es donate g Tes Matthew generus http://www.roopsn202.com/caens resident well tesparty html d independent MEDIA Inow campaign last htp://secure.ronpaul2012.com Party http://phaoe.ropani2012.om ask IA people help turnteam home pare Vote put Towa # Vote fund pm, Ehelp spoke restoration Pcandidate http://mi.tt/Call-From-Home I Please DODentrm America's htp://mit/u651lak left everyone 8 http://mit/ELHS Ron four Most frequently used words by the candidates in their posts about the lowa Caucus in campaign Republican s, O "Team NH Most Engaging Post about the New Hampshire Primary > Mitt Romney A 8,915 Likes Q 1,797 Comments > Ron Paul A 16,121 Likes 9 2,302 Comments > Rick Santorum O 2,590 Likes Q 797 Comments Few Americans have sacrificed so much for their country - it is an honor to receive Senator John McCain's support today in New Hampshire. Just minutes ago, I read a poll showing my campaign surging in New Hampshire. If you haven't seen it, I'm firmly in second place with 24%. That's more than double the numbers of my nearest rival! SANTORUM January 4th January 5th Team Santorum: THANKS IOWA!! Thanks to everyone in Iowa - we pulled off our Iowa Surprise! It's Game On! Help keep us going to New Hampshire, South Carolina and beyond. http://lowaSurprise.com/ January 3rd New Hampshire NH http://RickSantorum.comT Ngh key E read television Meredith E. lowa E meet sacrificed [s# pledging first campaign campaign E double I vision E MEDIAE pits Hampshire hall oding IGOP: ON sharing America person enter Election Town stood also Ricks EAMPSHRE Game . Americans first-in-the-nation 10th votes jam-packed second Just Rick supporter today htt://mi.t/election-night Christmas COuntry support January chance http://www.youtube.com/watch seen precinct click primary One Senator states TA http://CanerslOL.com News TRAIL Join. Hall Team Most frequently used words by the candidates in their posts about the New Hampshire Primary Measurements are taken as averages for given days and computed from Socialbakers' social media analytics solution, Engagement Analytics Pro (data is sourced from Facebook's Open Graph API). All data is public data and published by Facebook users on open and public fan pages. A socialbakers Supastar SupaStar avatars are property of Paul Chang Design, LLC - www.mysupastar.com Infographic by Paul Chang Design - www.paulchang.com *INFOGRAPHIC DETAILS Data Range December 10, 2011 to January 8, 2012 People Talking About The number of unique people who have created a story about your Page in the past seven days. A story is created when someone "likes" your Page; posts to your Page Wall; "likes", comments on or shares one of your Page posts; answers a question you posted; responds to your event; mentions your Page; tags your Page in a photo; checks in at your Place; or recommends your Place (Facebook metric). Viral Reach Calculated as the total number of "likes" and comments multiplied by the average number of friends per Facebook user (Socialbakers metric). Most Active People People that are most frequently inte book page. cing (wall posts and comments) with a candidate's Face- SANTORUM 23,007 ROMNEY 9,200 IowaSantorum share. p/ EI Senator 100,155 Rick il Supo | http://RickSantorum.com Santorum # presidential rea hiftp:/RickPlode.om oprimary pm SANTORUM INTERACTION 137,418 make. poll Phone-From-Home SUpport ROMNEY 219,626 INTERACTIONS December Jafternoon President New A3,461 Tuesday's Laking lake"i New-Hampshire comment E continues EInfographic John receive- Numbers ge balle Witness history- look like Leave voters

Iowa to New Hampshire a Three-Horse Race?

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How are the top-three candidates performing from December 10th to January 8th? What is the distribution of post types and to what extent do people engage with each type? Here are some insights on the ...

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