Survey by Cashkaro.com - Online Shopping Trends of India May 2014

ONLINE INDIANS - SHOPPING BIG! SAVING SMART! What is the most important criteria when you shop online? Price 30% Quality 29% Payment Security 17% Delivery 15% After-sales service 08% Presentation 01% Factors that encourage online shopping ? 27% 22% 25% 16% 10% Cashback & Deals Lower prices Convenience Variety Easy returns What is your average spend per year, when shopping online? Rs.10000 to Rs.50000 33% Rs. 5000 to Rs.10000 30% 9% Above Rs.50000 28% Within Rs.5000 What category of products do you frequently shop online for? Аpparel & Fashion Mobile Recharge Electronics Books 23% 21% 20% 11% Furniture Travel Bookings, Baby Products Health & home Tickets & Beauty furnishings 10% 9% 3% 3% flipkart.com 126% amazon.com. 21% MynTrA.com 20% JABONG COM 15% Paytm 12% Others 16% Which of these have you used when shopping online? 33% 29% 20% 18% Does Cashback make online purchasing more attractive? YES - 95% NO - 5% www.CASHKARO.COM Cashkaro.com f /CASHKARO India's No. 1 Cashback & Coupons Website |/CASHKAROCOM JOURNALISTS & REPORTERS CAN REACH OUT TO CONT[email protected] FOR FURTHER DATA OR DETAILS NEEDED %24