Facilitator's role in brainstorming

experiment: facilitators can be incredibly powerful for brainstorming nine brainstorming groups are tested against each other for number of ideas without facilitators: come up with 5 to 7 ideas come up with at least 20 traditional instructions 21 23 31 28 no special instructions split up and brainstorm alone with facilitators: traditional instructions traditional instructions plus a "client" 110 143 "brainwriting" "brainwriting" including ideas from facilitator 148 268 Source TrendingSideways com Scott G Isaksen. John P Gaulin. A Reexamination of Brainstorming Research: Implications for Research and Practice, Creativity Research Unit, The Creative Problem Solving Group, Inc