The Effectiveness of Viral Videos

THE EFFECTIVENESS OF VIRAL VIDEOS 100 MILLION 100 Million internet users around the globe watch at least one online video every day Aa %3D 1 MINUTE VIRAL VIDEO 1.8 MILLION WORDS 3,600 WEB PAGES A 1 minute long viral video is as valuable as 1.8 million typed words on the internet, or 3,600 typical web pages 31 1 WEB PAGE 1 HOUR 150 DAYS If you could write an average of 1 web page an hour, it would still take you 150 days to achieve the impact of that one minute of video 31 16:49 OF VIDEO ADS 1 MONTH The average internet user spends 16 minutes and 49 seconds watching online video advertisements each month 2 MINUTES LONGER On average, people who view internet ads stay on that company's website 2 minutes longer 64% people are 64% more likely to buy a product online after seeing a digital advertisement for it 45% 45% of internet users view at least one video online over the course of a month Furthermore, 50% of senior executives who viewed an online marketing video went on to make a purchase for their own business 50% 59% of senior executives would rather 59% watch a video than read text when visiting a company's website FUSION http://www.videobrewery.com/blog/18-video-marketing-statistics