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Designer Spotlight: Saul Bass - The Man with the Golden Arm

2CBEEN SAUL BASS THE MAN WITH THE GOLDEN ARM Saul Bass was a prodigious and dynamic graphic designer, title designer, and film director LIFE Born on May 8, 1920 in New York City Died on April 25, 1996 in Los Angeles Educated at New York's Arts Students League, and Brooklyn College Best known for his designs of: • Motion picture title sequences Invented a new type of Kinetic Typography • Film posters • Corporate logos for Vertigo Psycho North by Northwest Some famouS filmmakers Saul Bass worked with include: • Alfred Hitchcock • Stanley Kubrick • Martin Scorsese • Otto Preminger • Robert Aldrich "Design is thinking made visual"-saul Bass TECHNIQUE His animation was influenced by stylized, modern aesthetics He had an extraordinary flair for visual communication design He used fast-paced sequences and music in title sequences to set the mood for the movie He was the first person to animate ending credit sequences with music He followed a simple philosophy . "Symbolize and Summarize" Saul Bass' design concepts were inspired by · Bauhaus Style • Russian Constructivism • Minimalist Designs FUN FACT Saul Bass has two first-achievements in the history of cinema • First time curtains were pulled back for opening title sequence was for The Man with the Golden Arm • First time audiences sat back for ending credits was for the mini animation at the end of Around the World in Eighty Days CAREER • Freelance commercial artist from 1936 to 1946 · Established 'Saul Bass and Associates', a design firm, in 1946 (registered in 1955) • Worked as Title Designer for 47 films between 1954 and 1995 • Directed his first short film in 1962 · Apples and Oranges • Most of his logos are still in use • Average life-span is 34 years Directed 11 films between 1962 and 1983 • His only feature length film was Phase IV (1973) Entered film industry in 1954 for Carmen Jones as · Advertising Campaign Developer • Title Designer • There are 6 publications by Saul Bass, including • Cinema (1968) • American Cinematographer (1977 Designed over 30 corporate logos, including Hanna Baubena • Fuller Paints • Geffen Records GEFFEN Hanna-Barbera FULLER UBRIEN AWARDS, HOMAGES, AND CREDITS Academy Award for Why Man Creates in 1968 AIGA Medal for Design in 1981 There are over 31 published articles about him There are two books about Saul Bass • Saul Bass by Nelson, G • Saul Bass: A Life in Film Design by Morgenstern, Joe The following works are credited to Saul Bass for design inspiration • Poster for the movie Clockers • Cover art for The White Stripe's single The Hardest Button to Button • Theatrical release poster for Burn After Reading • Poster for the movie Precious • Comic book artist J.H. Williams IIl's designs for the Batman story The Black Glove "I just want to make beautiful things, even if nobody cares." - Saul Bass ... thInk design S PIN NING DESIGN IDE A S + /LOGODESIGNGURU @LOGODESIGNGURU +LOGODESIGNGURUCORP lin /COMPANY/LOGODESIGNGURU .......

Designer Spotlight: Saul Bass - The Man with the Golden Arm

shared by logodesignguru on Jun 28
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Saul Bass was a Prodigious Graphic Designer, Title Designer & Film Director. He was best known for his designs of: Motion Pictures Title Sequence, Film Posters, & Corporate Logos. He received his e...


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