Transcript

5 myths of positive social change

5MYTHS of POSITIVE SOCIAL CHANGE REALITY 41 There is widespread belief that social change is important and people are getting involved. %23 ΜΥΤΗ Only a small group of people believe and engage in positive social change. (ON AVERAGE) 85% of adults around the world say that being personally involved in positive social change is important. ADULTS ARE OPTIMISTIC THEIR EFFORTS CAN MAKE A DIFFERENCE. 92 % of all adults agree the best way to get more people involved in positive social change is to show them how % of adults agree that they can make the world a better place by their actions. 80% (ON AVERAGE) their actions can make a difference. (ON AVERAGE) YOU + ACTION = CHANGE DONATION IN THE PAST SIX MONTHS: BELIEF IN SOCIAL CHANGE 47% of adults have donated money, goods or services. (ON AVERAGE) PEOPLE CONTINUE TO BACK UP THEIR BELIEF WITH ACTION. VOLUNTEER 36 of adults say they have /0 participated in volunteer work or service. The top three ways adults are most likely to have gotten involved are through donating, volunteering and educating others. (ON AVERAGE) EDUCATION , 35% of adults say they have educated others about a cause or issue. (ON AVERAGE) PURCHASE BEHAVIOR ENGAGEMENT WHEN PURCHASING A PRODUCT OR SERVICE: O/ somewhat or strongly agree 79% Most adults around the world (83%, on average) that they make an effort to choose a company that supports good causes. have engaged in positive social change in the past six months. (ON AVERAGE) 81% somewhat or strongly agree that they make an effort to choose a company that behaves responsibly toward the people and environment in the (ON AVERAGE) communities where it operates. REALITY %23 Social change is part of our ΜΥΤΗ Social change is a fad. present and our future. PARTICIPATION ON ITS WAY UP A MAJORITY OF ADULTS SAY THAT BEING INVOLVED IN in social change is seen as having POSITIVE SOCIAL CHANGE IS ON ITS WAY UP. positive momentum by many adults. 78% (ON AVERAGE) believe that in the future, more people in their country will be involved in positive social change activities than are involved today. ON ITS WAY UP 58% (ON AVERAGE) HOLDING ITS GROUND 34% DIGITAL TECHNOLOGY (ON AVERAGE) CONTINUES TO INNOVATE SOCIAL CHANGE. ON ITS WAY DOWN say that it has created a fundamental shift in how positive social change occurs 9% (ON AVERAGE) 83% .... and that it has made it easier for them to (ON AVERAGE) connect with others who are interested in the same causes or issues. 13 %23 REALITY There is more than one way to be a social change agent. ΜΥΤΗ Everyone who makes a difference is a super do-gooder. PERSONAL CHOICE THERE ARE VARIOUS REASONS WHY PEOPLE GET INVOLVED IN SOCIAL CHANGE ACTIVITIES. 29% % of adults engage in social change 25 of adults engage in social change because it enables them to learn %, because it makes them feel happy. new things. (ON AVERAGE) (ON AVERAGE) GOOD O 28% of adults engage in social change 23% of adults engage in social change because they believe it is necessary to give their life meaning. because it is a moral responsibility. (ON AVERAGE) (ON AVERAGE) BAD METHODS PEOPLE WHO ENGAGE IN POSITIVE SOCIAL CHANGE DO SO IN VARIOUS WAYS. ACTION EOUCATION , O 45% of social change agents most like to engage in positive social change by taking action so the cause gets noticed. 66% of social change agents most like to enga ge in positive social change by educating others about an issue or (ON AVERAGE) (ON AVERAGE) cause to raise awareness. SERVICES DOMATIONS 48% of social change agents most like to engage in positive social change by donating money. 55% of social change agents most like to enga ge in positive social change by providing services directly to people. (ON AVERAGE) (ON AVERAGE) REALITY More people choose issues ΜΥΤΗ because of the effects on others. If you support a particular social change issue it's probably because it affected you personally. LOCAL & GLOBAL PEOPLE'S CHOSEN ISSUES INCLUDE THOSE OF LOCAL AND GLOBAL IMPORTANCE AS WELL AS PERSONAL IMPACT. 77% TM 67% of social change agents chose their issue or issues because it had affected (ON AVERAGE) them personally. (ON AVERAGE) of social change agents chose their issue or issues because of the importance for their local community. 72% of social change agents chose their issue or issues because of the effects on people around the world. (ON AVERAGE) DIFFERENT GOALS ADULTS ARE MOST LIKELY TO SAY THE FOLLOWING TOP THREE ARE THE MOST IMPORTANT GOALS OF POSITIVE SOCIAL CHANGE. (ON AVERAGE) CREATE A BETTER WORLD FOR EVERYONE TO LIVE IN 39% IMPROVE THE LIVES OF INDIVIDUALS INA COMMUNITY 32% PROMOTE FAIRNESS 31% 15 REALITY MYTH Social change is something I do on my own. Individuals are getting involved in social change more often through groups. WORKING TOGETHER PEOPLE ARE MORE LIKELY TO WORK WMITH ORGANIZATIONS FOR CHANGE THAN WORK ALONE. 62% (ON AVERAGE) of adults say they are likely to get involved in positive social change through an organization. 29 % of adults say they are likely to get involved as an individual or informal, small group. (ON AVERAGE) NONPROFIT ORGANIZATIONS ARE SOCIAL CHANGE FORCES 80° of adults agree nonprofit organizations and NGOS make it easy for people to be involved in positive social change. of adults agree nonprofit 70 organizations and 80% nongovernmental organizations (NGOS) will have a larger role in social change in the future. (ON AVERAGE) (ON AVERAGE) WWW.WALDENU.EDU/IMPACTREPORT SOURCE: WALDEN UNIVERSITY'S 2013 SOCIAL CHANGE IMPACT REPORT, CONDUCTED BY HARRIS INTERACTIVE, APRIL-MAY 2013 Visit www.WaldenU.edu/2013SCIRmethodology for complete survey methodology. ........

5 myths of positive social change

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Five myths about positive social change and their realities are featured in this infographic based on findings from Walden University's 2013 Social Change Impact Report conducted by Harris Interactive...

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