United Way Ottawa by the Numbers

MAKE CHANGE HAPPEN BE UNITED UNITED WAY OTTAWA BY THE NUMBERS $11,252,000 [32%] United Way's investment in 182 front-line programs delivered E by community agencies $11,515,000 [33%] Direct donations to 4000. charities through United Way WHERE IS THE MONEY BEING INVESTED? $34.9 MILLION 2011 COMMUNITY INVESTMENT + Roll over for more information $5,779,000 [16% ] Donations to and investment in United Way partnerships and initiatives focused on creating system change in the community $5,119,000 [15%] This is the cost of fundraising $1,241,000 [4%] Ensuring investments get results through performance measurement, evaluation and reporting outcomes United Way Ottawa receives TOP MARKS in A GOVERNANCE and TRANSPARENCY Source: MoneySense Magazine (Summer 2011) $32,299,000 2010 UNITED WAY CAMPAIGN WHERE DOES THE MONEY COME FROM? $34.9 MILLION * 2011 COMMUNITY INVESTMENT $1,538,000 GRANTS (received for specific programs managed by United Way) $318,000 $750,000 INVESTMENT AND OTHER REVENUE TARGETED COMMUNITY INVESTMENTS (donations that go to support work customized for the donor) * Net of $1,000,000 in anticipated pledge loss WHO IN OTTAWA IS GIVING? 3.2% 18-24 years 36.6% 25-40 years 46.3% 41-55 years 13.9% 55+ years THANK YOU OTTAWA HOW DOES UNITED WAY OTTAWA COMPARE TO OTHER UNITED WAYS IN CANADA? CANADA'S MOST GENEROUS CITY WHEN IT COMES TO SUPPORTING UNITED WAY THE PEOPLE OF OTTAWA ARE SOME OF THE MOST GIVING IN CANADA. 1in6 people gives to YYYYYY United Way in Ottawa Besed on the population 18+ years 2X more than TORONTO (1 in 13 gives to United Way) COMPARE THAT TO OTHER CITIES 3X more than MONTREAL (1 in 19 gives to United Way) AND IT'S NEARLY: 4X more than EDMONTON (1 in 23 gives to United Way) 7X more than VANCOUVER (1 in 41 gives to United Way) FUNDRAISING COST IN 2010 UNITED WAY COST OF FUNDRAISING BY CITY COMPARED TO THE AVERAGE FOR OTHER CHARITIES ACROSS CANADA (Based on 2010 Audited Financial Statements) 15.5% 26% 11.9% 13.1% 14.3% 15.1% 17% MONTRÉAL TORONTO VANCOUVER OTTAWA EDMONTON REGINA AVG OTHER CANADIAN CHARITIES Based an 2009 audited statements *** Source: Imogine Caneda

United Way Ottawa by the Numbers

shared by kcatoto on Jan 24
The charitable sector is changing. More and more, donors, people just like you, want to see how their money is making a difference - and that’s why we’re changing too.


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