The Confident Mum

FIVE MILLION MUMS & SIAN'S PLAN PRESENT The Confident Mum A MODERN MUMS KITCHEN, M82% 61% Married or living with partner More than one child INTERNET HABITS 88% of Mums are online 77% prefer every day 78% facebook read blogs Keeping in touch with friends Finding Finding 3 Recipes information WEEKLY FOOD BUDGET 15% 52% 33% Under £50 £50 - £100 Over £100 Will increase food 50% spend 26% Buy more cheap processed foods 9 out of 10 Mums are aware of the increasing food prices 24% Use an online meal planner COOKING AT HOME Evenings cooking at home Meals are chosen by 76% + 5 Days 50% 23% 2-5 Days 42% 2 Days 86% 97% know what's of Mums are 46% waste more in their pantry confident cooks food than they like Where do Mums find their recipes? 13% 28% Search online 27% Use cookbooks Make them up as you go Friends recommendations Celebrity chefs 23% 8% 77% of Mums try new recipes at least once a fortnight Families eat together at 8 in 10 least 3 times a week KITCHEN ORGANISATION To-DO 67% 89% of Mums like 1. make a to meal plan grocery list To save Money To stay To reduce 3 food waste To save 4 time Organised 50% have bought 14% Shop online regularly grocerys online JOIN THE MISSION Five Million Mums for Five Million Healthier Families www.fivemillionmums.com @ fivemillionmums I facebook/fivemillionmums Sponsored by siansplan.com The information is sourced from the meal plan colour Five Million Mums 2013 Con fident Mum Survey