Starbucks vs McDonald's

MCDONALD'S

RESTAURANTS

BY COUNTRY

2003

STARBUCKS

COFFEE 1-19 THE F R I E S THAT BIND US

20-99

STARBUCKS STORES 100-499 Probably the single most visible symbol of American influence

BY COUNTRY 500-999 worldwide. McDonald's has over 31,000 restaurants in 118

=COFFEE BEAN SOURCE 2003 1,000-1,999 countries, employing more than 1.5 million people. Despite its

1-24 2,000-9,999 13,000 restaurants in the USA. McDonald's is slipping at home.

=PAPER SOURCE FOR CUPS 25-99 10,000 + its customer satisfaction is worse than any other fast food

100-249 chain, and ranks lower than all major airlines and the IRS.

=SUGAR SOURCE 250-999

1,000 + $41 BILLION IN SALES 40



THE M A G I C BEAN SHOP 35



A single cup of Starbucks coffee can depend upon as many as 19 different 30

countries. Between the coffee beans, the milk, the sugar, and the paper cup. BILLIONS OF DOLLARS

Starbucks coffee is a global hub that connects some of the poorest countries 25

in the world with some of the wealthiest.

GDP OF AFGHANISTAN 20



6,200 STORES WORLDWIDE, WITH THREE NEW STORES OPENING DAILY 15

$4.1 BILLION IN SALES

$11.3 BILLION IN SALES 10

6000 - $4.3 BILLION IN SALES

$9.4 BILLION IN SALES

5000 - $8 BILLION IN SALES 5

$8.2 BILLION IN SALES

4000 -

NUMBER OF STARBUCKS SHOPS WORLDWIDE

3000 -



2000 -



1000 -



1987 1991 1995 1999 2003





STARBUCKS TACO PIZZA KFC WENDY'S BURGER

COFFEE BELL HUT OLD FASHIONED KING

HAMBURGER MCDONALD'S RESTAURANTS BY COUNTRY 2003 THE FRIESTHAT BIND US 1-19 TARB 20-99 100 - 499 Probably the single most visible symbol of American influence worldwide, McDonald's has over 31,000 restaurants in 118 countries, employing more than 1.5 million people. Despite its 13,000 restaurants in the USA, McDonald's is slipping at home. Its customer satisfaction is worse than any other fast food chain, and ranks lower than all major airlines and the IRS. STARBUCKS STORES BY COUNTRY 500 - 999 OFFEE 1,000 - 1,999 2,000 - 9,999 2003 = COFFEE BEAN SOURCE 10,000 + 1-24 = PAPER SOURCE FOR CUPS 25 - 99 100 - 249 = SUGAR SOURCE 250 - 999 $41 BILLION IN SALES 1,000 + 40 THE MAGIC BEAN SHOP 35 A single cup of Starbucks coffee can depend upon as many as 19 different countries. Between the coffee beans, the milk, the sugar, and the paper cup, Starbucks coffee is a global hub that connects some of the poorest countries in the world with some of the wealthiest. BILLIONS OF DOLLARS 30 Sources: McDonalds.com, CIA World FactBook, Fortune Magazine GDP OF AFGHANISTAN $21 BILLION 25 6000 6,200 STORES WORLDWIDE, WITH THREE NEW STORES OPENING DAILY Sources: Starbucks.com, US Department of Agriculture, Fortune Magazine $4.1 BILLION IN SALES 5000 $11.3 BILLION IN SALES 20 $4.3 BILLION IN SALES 4000 $9.4 BILLION IN SALES NUMBER OF STARBUCKS SHOPS WORLDWIDE $8 BILLION IN SALES 15 3000 $8.2 BILION IN SALES WEnDy's BURGER KING 2000 10 1000 1987 1991 1995 1999 2003 INRO COPYRIGHT 2003 INA - www.PRINCETON.EDU/-INA MAP DESIGNED BY FLAMING TOAST PRODUCTIONS MCDONALD'S RESTAURANTS BY COUNTRY 2003 THE FRIESTHAT BIND US 1-19 TARB 20-99 100 - 499 Probably the single most visible symbol of American influence worldwide, McDonald's has over 31,000 restaurants in 118 countries, employing more than 1.5 million people. Despite its 13,000 restaurants in the USA, McDonald's is slipping at home. Its customer satisfaction is worse than any other fast food chain, and ranks lower than all major airlines and the IRS. STARBUCKS STORES BY COUNTRY 500 - 999 OFFEE 1,000 - 1,999 2,000 - 9,999 2003 = COFFEE BEAN SOURCE 10,000 + 1-24 = PAPER SOURCE FOR CUPS 25 - 99 100 - 249 = SUGAR SOURCE 250 - 999 $41 BILLION IN SALES 1,000 + 40 THE MAGIC BEAN SHOP 35 A single cup of Starbucks coffee can depend upon as many as 19 different countries. Between the coffee beans, the milk, the sugar, and the paper cup, Starbucks coffee is a global hub that connects some of the poorest countries in the world with some of the wealthiest. BILLIONS OF DOLLARS 30 Sources: McDonalds.com, CIA World FactBook, Fortune Magazine GDP OF AFGHANISTAN $21 BILLION 25 6000 6,200 STORES WORLDWIDE, WITH THREE NEW STORES OPENING DAILY Sources: Starbucks.com, US Department of Agriculture, Fortune Magazine $4.1 BILLION IN SALES 5000 $11.3 BILLION IN SALES 20 $4.3 BILLION IN SALES 4000 $9.4 BILLION IN SALES NUMBER OF STARBUCKS SHOPS WORLDWIDE $8 BILLION IN SALES 15 3000 $8.2 BILION IN SALES WEnDy's BURGER KING 2000 10 1000 1987 1991 1995 1999 2003 INRO COPYRIGHT 2003 INA - www.PRINCETON.EDU/-INA MAP DESIGNED BY FLAMING TOAST PRODUCTIONS MCDONALD'S RESTAURANTS BY COUNTRY 2003 THE FRIESTHAT BIND US 1-19 TARB 20-99 100 - 499 Probably the single most visible symbol of American influence worldwide, McDonald's has over 31,000 restaurants in 118 countries, employing more than 1.5 million people. Despite its 13,000 restaurants in the USA, McDonald's is slipping at home. Its customer satisfaction is worse than any other fast food chain, and ranks lower than all major airlines and the IRS. STARBUCKS STORES BY COUNTRY 500 - 999 OFFEE 1,000 - 1,999 2,000 - 9,999 2003 = COFFEE BEAN SOURCE 10,000 + 1-24 = PAPER SOURCE FOR CUPS 25 - 99 100 - 249 = SUGAR SOURCE 250 - 999 $41 BILLION IN SALES 1,000 + 40 THE MAGIC BEAN SHOP 35 A single cup of Starbucks coffee can depend upon as many as 19 different countries. Between the coffee beans, the milk, the sugar, and the paper cup, Starbucks coffee is a global hub that connects some of the poorest countries in the world with some of the wealthiest. BILLIONS OF DOLLARS 30 Sources: McDonalds.com, CIA World FactBook, Fortune Magazine GDP OF AFGHANISTAN $21 BILLION 25 6000 6,200 STORES WORLDWIDE, WITH THREE NEW STORES OPENING DAILY Sources: Starbucks.com, US Department of Agriculture, Fortune Magazine $4.1 BILLION IN SALES 5000 $11.3 BILLION IN SALES 20 $4.3 BILLION IN SALES 4000 $9.4 BILLION IN SALES NUMBER OF STARBUCKS SHOPS WORLDWIDE $8 BILLION IN SALES 15 3000 $8.2 BILION IN SALES WEnDy's BURGER KING 2000 10 1000 1987 1991 1995 1999 2003 INRO COPYRIGHT 2003 INA - www.PRINCETON.EDU/-INA MAP DESIGNED BY FLAMING TOAST PRODUCTIONS MCDONALD'S RESTAURANTS BY COUNTRY 2003 THE FRIESTHAT BIND US 1-19 TARB 20-99 100 - 499 Probably the single most visible symbol of American influence worldwide, McDonald's has over 31,000 restaurants in 118 countries, employing more than 1.5 million people. Despite its 13,000 restaurants in the USA, McDonald's is slipping at home. Its customer satisfaction is worse than any other fast food chain, and ranks lower than all major airlines and the IRS. STARBUCKS STORES BY COUNTRY 500 - 999 OFFEE 1,000 - 1,999 2,000 - 9,999 2003 = COFFEE BEAN SOURCE 10,000 + 1-24 = PAPER SOURCE FOR CUPS 25 - 99 100 - 249 = SUGAR SOURCE 250 - 999 $41 BILLION IN SALES 1,000 + 40 THE MAGIC BEAN SHOP 35 A single cup of Starbucks coffee can depend upon as many as 19 different countries. Between the coffee beans, the milk, the sugar, and the paper cup, Starbucks coffee is a global hub that connects some of the poorest countries in the world with some of the wealthiest. BILLIONS OF DOLLARS 30 Sources: McDonalds.com, CIA World FactBook, Fortune Magazine GDP OF AFGHANISTAN $21 BILLION 25 6000 6,200 STORES WORLDWIDE, WITH THREE NEW STORES OPENING DAILY Sources: Starbucks.com, US Department of Agriculture, Fortune Magazine $4.1 BILLION IN SALES 5000 $11.3 BILLION IN SALES 20 $4.3 BILLION IN SALES 4000 $9.4 BILLION IN SALES NUMBER OF STARBUCKS SHOPS WORLDWIDE $8 BILLION IN SALES 15 3000 $8.2 BILION IN SALES WEnDy's BURGER KING 2000 10 1000 1987 1991 1995 1999 2003 INRO COPYRIGHT 2003 INA - www.PRINCETON.EDU/-INA MAP DESIGNED BY FLAMING TOAST PRODUCTIONS MCDONALD'S RESTAURANTS BY COUNTRY 2003 THE FRIESTHAT BIND US 1-19 TARB 20-99 100 - 499 Probably the single most visible symbol of American influence worldwide, McDonald's has over 31,000 restaurants in 118 countries, employing more than 1.5 million people. Despite its 13,000 restaurants in the USA, McDonald's is slipping at home. Its customer satisfaction is worse than any other fast food chain, and ranks lower than all major airlines and the IRS. STARBUCKS STORES BY COUNTRY 500 - 999 OFFEE 1,000 - 1,999 2,000 - 9,999 2003 = COFFEE BEAN SOURCE 10,000 + 1-24 = PAPER SOURCE FOR CUPS 25 - 99 100 - 249 = SUGAR SOURCE 250 - 999 $41 BILLION IN SALES 1,000 + 40 THE MAGIC BEAN SHOP 35 A single cup of Starbucks coffee can depend upon as many as 19 different countries. Between the coffee beans, the milk, the sugar, and the paper cup, Starbucks coffee is a global hub that connects some of the poorest countries in the world with some of the wealthiest. BILLIONS OF DOLLARS 30 Sources: McDonalds.com, CIA World FactBook, Fortune Magazine GDP OF AFGHANISTAN $21 BILLION 25 6000 6,200 STORES WORLDWIDE, WITH THREE NEW STORES OPENING DAILY Sources: Starbucks.com, US Department of Agriculture, Fortune Magazine $4.1 BILLION IN SALES 5000 $11.3 BILLION IN SALES 20 $4.3 BILLION IN SALES 4000 $9.4 BILLION IN SALES NUMBER OF STARBUCKS SHOPS WORLDWIDE $8 BILLION IN SALES 15 3000 $8.2 BILION IN SALES WEnDy's BURGER KING 2000 10 1000 1987 1991 1995 1999 2003 INRO COPYRIGHT 2003 INA - www.PRINCETON.EDU/-INA MAP DESIGNED BY FLAMING TOAST PRODUCTIONS