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2015 Food Fortune Telling

2015 FOOD FORTUNE TELLING Food makers are always chasing the latest food trends, and for a good reason. MSLGROUP's food and beverage marketing and PR team foretells where consumers will spend and businesses will profit in 2015 as they chase the new and next in edibles! DIGITAL & MILLENNIAL TRENDS 2 Real Time Farm-to-Fork. Meal Sharing Mania A rising wave of amateur chefs will open their homes to welcome strangers for extraordinary dinner parties that offer an unforgettable experience and a unique way to taste local cuisine. Resourceful packaging with QR codes and farmer stories will appeal to consumers as a way to trace where food comes from, down to the last grain. INGREDIENT TRENDS 4 Capsicum Craze Oysters for All Rub Rage From the mild bell to the wild ghost, peppers span the heat spectrum as a key ingredient in cuisines from around the globe. Expect them in everything – including candy. Baked, grilled or raw, oysters will come in a variety of flavors from briny to buttery to attract new attention from a wider range of palates. From the smoky Chilean merquen to the nutty Egyptian dukkah, watch for specialty rub blends with nuts, herbs and spices to pack a flavorful punch and crunch atop vegetables, meat and fish. BEVERAGE TRENDS 6. Modern Mead Vinegars in Vogue What's old will be new again. The Drinking vinegars, or shrubs, come in a wide variety of flavors from prickly pear to Thai basil. They will quench thirsts on their own, be served in cocktails and also appear in a wide range of dishes. latest craft beverage to cause a buzz: a modern version of the fermented honey and water drink called mead. CUISINE TREND Burmese Breaks Out With influences from Chinese, Thai and Indian cuisines, Burmese food blends spicy and mild flavors in curries and stir-fries in a way that will cater to meat, seafood and veggie lovers alike. PREPARATION TRENDS 10 Cast-Iron Simplicity 3D Print-A-Meal Sear, sauté, bake, braise and fry all in one: cast-iron skillets will newly offer home cooks an inexpensive, nonstick and nearly indestructible pan of perfection. Not just for the Jetsons anymore, favorite foods are poised to print as nutrition-packed, hands-free meals. Bon appétit! Fortune in Your Future: MSLGROUP helps food businesses leverage trends to realize opportunities for new product and menu development, and new stories and recipes to share with media and in social channels. Contact for more information Steve Bryant, Director, Food & Beverage, MSLGROUP steve.bryant@mslgroup.com 206.313.1588 About MSLGROUP's Food & Beverage Team A category leader, the Food & Beverage team of MSLGROUP is devoted to creating economic value for the nation's food and beverage industry. It operates in offices throughout North America, representing leading food and beverage brands, and manages a state-of-the-art Culinary & Nutrition Studio in Seattle. ©2014 MSLGROUP MSLGROUP LO

2015 Food Fortune Telling

shared by mslgroup on Dec 24
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Food makers are always chasing the latest food trends, and for a good reason. MSLGROUP’s food and beverage marketing and PR team foretells where consumers will spend and businesses will profit in 2...

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