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Preparing for Hurricane Irene: When Storms Rain Down, Shoppers Stock Up

PREPARING FOR HURRICANE IRENE HURRICANE Hurricane Irene was a category 3 hurricane that traveled through the Caribbean and up U.S. East Coast, causing $10.1 IRENE billion in damages. But, before the storm made landfall, storm goers raced to the grocery store to stock up on supplies. IRENE RAINS DOWN SODA CONSUMERS STOCK UP Grocery Sales increase | Week of hurricane I Week Before August 21-27 2011 Prior Year Hurricane Irene August 21-27,2010 CEREAL WINE SODA TOILET PAPER WINE CRACKERS BABY NEEDS BATTERIES CANNED PET BOTTLED WATER PEANUT CEREAL MILK BUTTER BREAD FRUITS & NEEDS VEGGIES D BATTERY SALES SHOPPERS HIT STORES Sales by Day, August 21st-27th, 2011 +2287% BEFORE IRENE HITS LAND $$$ GELL Bottled Water Bread Peanut Butter $$$$ Cereal Milk All Batteries 311% D-Cell Batteries Tollet Paper $$$ - Crackers - Baby Needs - Soda - Canned Fruits & Vegetables - Pet Needs $$ BACARDI HURRICANE Sales of Bacardi Hurricane were up over 311% in Philadelphia, PA according to the Pennsylvania Liquor Control Board. August 21st August 22nd August 23rd August 24th August 25th August 26th August 27th DID YOU KNOW? Walmart has its own meteorologist on staff. August 21st: Irene now near Saint Croix, U.S. Virgin Islands. August 25th: Delaware declares state of emergency New Jersey declares state of emergency Maryland declares state of emergency Virginia declares state of emergency declared in North Carolina : Connecticut declares state of emergency : I rene moves up coastline, hits NYC Evacuations begin in North Carolina August 23rd: Evacuation orders issued & State of Emergency August 27th: Irene makes landfall in North Carolina NYC subway system shut down The staff meteorologist looks at weather data and determines how it will affect shoppers, stores, and products. Using that data, the meteorologist can tell what shoppers will be buying before and after a natural disaster so stores can stay properly stocked. August 22nd: Irene officially declared a category 2 hurricane August 24th: After weakening on 8/22,Irene regains strength & becomes a category 3 hurrcane August 26th: Pennsylvania, Rhode Island, Massachusetts, New Hampshire, and Maine declare states of emergency August 28th: Irene hits New York, New Jersey, New Hampshire, Vermont 3 Million+ without power MYWEBGROCER Twitter: @mywebgrocer || || || || || || All sales data based on aggregate MywebGrocer online sales data during the dates listed. || Design: @nicholemagoon ||||||||| ||| | |

Preparing for Hurricane Irene: When Storms Rain Down, Shoppers Stock Up

shared by socialgrocery on Mar 05
A little over a month ago, Hurricane Irene made landfall along the Eastern Coastline, causing over $10.5 billion dollars in damage. Here in Vermont, the home state of Social Grocery, many towns, busin...


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