Events Get Social

Events Get Social Event planners are using social media throughout the event planning process. Before No 1 No 2 No 3- 8+ Involve potential attendees in the event design process. Tweet surveys or post questions on Facebook to engage social media users concerning: - Decor - Cocktail selection - Menu for meals Raffle tickets $$ on Twitter to Create an event listing on social networks and provide event information such as speakers, agenda, sponsors, and entertainment. increase attention. Post a ticket-link on Facebook to prominently display where to buy tickets. Create a hashtag and begin promoting it. During 78 Showcase your hashtag. Offer prizes to the most active social media user at the event to increase usage. 80 70 56 60 49 50 3942 40 28 29 Live stream the event on social media. Display the content on projector screens. Post snippets from sessions online and credit speakers. 30 15 20 10 10 Social Media Network Foursquare Flickr Pinterest XING Blogs Google+IYoutube Linkedin I Twitter Facebook Social Media Channels Used by Event Planners Provide customer support the event hashtag to see if there are any problems or questions about the event. monitoring After ..... Evaluate your event by number of users talking about the event, the response of the attendees, etc. 15 Post pictures and videos of speakers. Write blog posts on the turnout and key take-aways from presentations. 75 Thank attendees for coming to event. Keep Not important (10%) engaged with relevant Very Important (75%) Neutral (15%) Importance of Social Media to Event Organizers content until next event. Tips o Twitter o o Facebooko Tagboard - 500 million accounts - 1.1 billion users - Monitors a hashtag across multiple social media platforms. - Attach Twitter account to your website and newsletters Create individual events within the main page for each of company's major events - Ideal time to tweet is Monday through Thursday 1-3pm - Customization and allows event organizers to evaluate success of events. Publish relevant content that would interest your audience Designed by: unique Be Social with Us! venues you belong here You Tube in Sources http://www.amiando.com/fileadmin/Data/Info- Center/Reports/Social_Media_Report/EN_SMER_XING_EVENTS.pdf http://socialmediatoday.com/jeremy-taylor/1410731/18-ways-use-social-media-events http://img.constantcontact.com/docs/pdf/social_media_and_event_marketing.pdf http://il.meetingsmags.com/article/social-media-and-changing-face-event-planning