12 Trends in Voice Acting

12 Trends for Voice Acting in 2012 Trend 2: Casting Directors Engage in Pre-Casting Trend 3: VoiceMatch Acts as a Virtual Agent Trend 1: More Voice-Over Work Moving Online Online talent management saves time, energy, and resources. More than $72,000,000 in voice-over work has been procured through over the past several years. Social media is used to promote the casting call, aggregate qualified talent, and gather responses. The recommendation engine, VoiceMatch, matches voice talent with available work. VoiceMatch Trend 4: Speed is the Competitive Advantage Trend 5: More Business by Mobile Trend 6: Less is More for the Home Studio Deadlines for casting are a matter of days or several hours. Voice talent with home-based studios who can Mobile apps on Androids, iPhones, and BlackBerrys are used for job hunting and audition alerts. A home setup requires only a laptop, mounted USB microphone, its mic cable, a pop filter, recording and editing software, and a soundproof environment. turn small projects around in 24 hours or less have a competitive advantage. iPhone App 24 HOURS Trend 7: Voice Acting Workshops Occur Online Trend 8: Trend 9: Conversations Move Referrals Matter More from Forums to Facebook Than Ever More hours are spent learning by watching educational material on YouTube than any other medium. The hottest topics on the Facebook page include using the iPad for audio recording, celebrity voice-overs, accents and dialects, microphones, and business planning. Linkedin recommendations and online reviews drive purchasing behavior. 70% of consumers trust online reviews. You Tube in Trend 10: Apple Devices Lead Most: Audiobook Market Popular Categories Trend 11: Trend 12: Rates Hold Firm Continues to Explode As of October 4, 2011, Apple, Inc.'s App Store contained more than 500,000 iOS applications, many of them including some form of audio content or voice-over recording. In 2010, close to $1 billion was spent by consumers and libraries on audiobooks. Clients seeking quality performance are hiring middle-range to top-priced talent. 24 Sources: Audio Publishers Association | Internet Retailer | | Voice Over Times Sponsored by:

12 Trends in Voice Acting

shared by Voicesdotcom on May 17
Read and then share the 12 Trends for Voice Acting, a document detailing observations on industry trends from the perspective of the voice over marketplace. More voiceover work is moving online which ...



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