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Understanding the Basics of Color Theory

UNDERSTANDING THE BASICS OF COLOR THEORY Color Relationships PRIMARY, SECONDARY, AND TERTIARY Primary Colors Secondary Colors Cannot be made from a Created from a combination combination of any other colors of two primary colors Tertiary Colors Created from a combination of three colors (either primary or secondary) Yellow (PRIMARY) Yellow Orange Yellow Green (TERTIARY) (TERTIARY) Orange Green (SECONDARY) (SECONDARY) Blue Orange Red Green (TERTIARY) (TERTIARY) Red Blue (PRIMARY) (PRIMARY) Red Blue Purple Purple Purple (TERTIARY) (TERTIARY) (SECONDARY) In Harmony COMBINING COLOR Complementary Colors Analogous Colors Are opposite each other on the color wheel A Are next to each other on the color wheel Create a vibrant look, Often found in nature especially when in full saturation Typically match well and are pleasing to the eye Use sparingly; complementary colors can be jarring Triad Colors Split Complementary Colors Are evenly spaced Opposite each other on around the color wheel the color wheel plus two colors adjacent to Typically vibrant, even the complement with pale or unsaturated versions Strong visual contrast, but less tension than using just the base complementary color Rectangle/Tetradic Colors Square A Four colors arranged O Similar to the rectangle, into two complementary but all four colors are pairs spaced evenly around the color wheel Works best if one color is dominant and warm Works best if one color and cool colors are is dominant and warm balanced and cool colors are balanced Show Y ur True Colors DESCRIBING COLOR We can describe color in many ways: Aggressive Passive Also known as warm Also called cool or active Greens, blues, violets Yellows, oranges, reds Recede from the eye more Come toward the eye and are typically quieter more and are typically than aggressive colors louder than passive colors Lightness DARK LIGHT Also known as brightness The amount of light reflected or transmitted Saturation BRILLIANT NEUTRAL The level of white, black, or gray Ranges from neutral (pastel) to brilliant (full color) Value HIGH VALUE LOW VALUE The lightness or darkness of color The brighter a color, the higher its value and the more light it emits 000 Shade Tint Tone Base color plus black Base color plus white Base color plus gray Colors in Print HOW PRINTERS PRODUCE COLOR The most widely used way to print color is CMYK process printing. Traditional printers use four colors of ink: cyan, magenta, yellow, and key or black, known as CMYK. O Inkjet printers produce Newer printers often have additional inks such as light colors by placing small dots of ink on paper. cyan, light magenta, and gray. Understanding facets of color theory can help us better appreciate the color that surrounds us in all of its different hues, saturations, tones, tints, and more. SOURCES blog.thepapermillstore.com printingforless.com rit-mcsl.org color-wheel-artist.com colorsontheweb.com scottwilliamsart.files.wordpress.com cs.nyu.edu tigercolor.com Quill.om hp A small part of your job is 100% of ours.

Understanding the Basics of Color Theory

shared by Ghergich on Jul 29
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Do you know the difference between triad, analogous, and tetradic colors? Read on to learn about these types of color, combining them, describing them, and how printers produce color.

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Quill

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